Tag: Incentives

By on March 9, 2020

The affliction of quarterly sales reporting seems to be particularly virulent, as the practice has jumped from its domestic host and is now infecting foreign automakers. Regardless, some OEMs still report sales on a monthly basis.

Despite gathering economic gloom and an approaching pandemic, February was a hot month for new vehicle sales, though the numbers weren’t entirely organic. (Read More…)

By on February 28, 2020

2018 Chevrolet Impala, Image: General Motors

Yesterday was a sad, sad day for lovers of the traditional domestic full-size sedan — a rapidly vanishing breed. The last Chevrolet Impala rolled out of Detroit-Hamtramck, and with it the last General Motors big car.

Chapter closed.

It’s a sign of the times. By the end of this year, Buick’s lineup won’t even play host to a single car, let alone a big, four-door one. Cadillac dropped its CT6 in January. But if you’re thinking that the Impala’s discontinuation will lead to immediate, juicy discounts, think again. (Read More…)

By on February 19, 2020

A perplexing vehicle we discussed not long ago has never been cheaper, but don’t expect to read about it in an ad.

The Volkswagen Arteon, a large-ish midsize premium sedan that exists despite the presence of Audi beneath the VW Group umbrella, was apparently struck by Cupid’s arrow on Valentine’s Day. Contained in that arrow (fired from a window at VW of America HQ) was incentives. (Read More…)

By on February 10, 2020

Image: FCA

Jeep dealers are now discounting Gladiator models by as much as $9,000, indicating demand for the Wangler-based pickup has seriously cooled off. Considering the insane markups we saw at launch, that’s not much of an insult.

Now that Fiat Chrysler only reports sales on a quarterly basis — an obnoxious trend sweeping through the industry like a plague — we don’t know how many Gladiators leave dealer lots month-to-month. It looks like the pickup averaged a hair above 5,000 U.S. deliveries every thirty days in 2019. That’s a far cry from the midsize pickup segment leaders, but it was also the first year of Gladiator production.

With oodles of character, legitimate off-road capabilities and higher-than-average pricing, it’s also a bit of an odd duck. While interesting designs can occasionally be too much for a (sometimes large) subset of shoppers, pricing can make or break a car’s sales prowess. Some are of the mind that Jeep expected too much from consumers and that these lofty discounts are proof.  (Read More…)

By on December 27, 2019

Next year, the European Union plans to adopt aggressive new rules that would see automakers fined if their total annual vehicle sales exceed predetermined carbon limits. Obviously automakers aren’t thrilled with the new fines and higher emission mandates, but France is facing additional criticism for its decision to take things a step further.

France’s parliament has adopted a new law penalizing cars that emit carbon dioxide above a certain threshold while still adhering to EU regulations. Vehicles failing to adhere to the French rules will be subject to a 20,000 euros ($22,240) tax in 2020, nearly twice the current fine. Meanwhile, the country is mulling the possibility of culling EV incentives — an odd move, considering its aim to transition its populace to zero-emission vehicles. (Read More…)

By on December 20, 2019

ford

In the lengthy run-up to the Mustang Mach-E‘s arrival date, Ford made the fairly unusual decision to order dealers not to advertise the EV crossover at a price that falls below MSRP. Ford wants its first ground-up electric vehicle to sell for full price, and to ensure it does, it made the even more unusual choice of eliminating invoice pricing, making both invoice and MSRP the same.

At the customer-dealer level, things may be different, but not all buyers have to worry about paying full MSRP for the Mach-E. The first discounts are on the books, but you’ll need to be a member of the Blue Oval clan to ensure any savings. (Read More…)

By on December 20, 2019

Earlier this fall, word arose that Fiat Chrysler had resurrected a practice from the bad old days of the company — a sales bank of unallocated vehicles churned out by over-productive factories and pushed on dealers with little use for them. The company claimed otherwise, saying that its new “predictive analytics” system was simply in the process of being refined to better guide the flow of certain models and configurations to dealers.

With 2019 nearly at an end, unordered inventory is once again on the rise, Bloomberg reports. And not by any small amount, either. In response, FCA is reportedly pulling out all the stops to get these vehicles into consumers’ hands before 2020. (Read More…)

By on December 11, 2019

The European Union has approved a 3.2 billion-euro fund to promote the research and development of battery technology, with cash pouring in from Belgium, Finland, France, Germany, Italy, Poland and Sweden. While Brussels has been on an electrification push ever since Europe fell out of love with diesel, now may not be the best time to double down on EVs.

We recently covered China’s ailing automotive market, noting the poor performance of new energy vehicles (which fell by at least 40 percent vs the previous November). We’ve also covered a survey showing how eager the nation’s consumer base appeared to be to purchase them, with both writer and readership wondering how reliable those figures actually were. Our collective dubiousness appears to have been valid. Despite being the top region for EV sales, new data from Bernstein Research claims about 70 percent of the 1.2 million electric or gasoline-electric hybrid models sold in China over the past year went directly to government or corporate fleets. When the government started removing subsidies, sales plummeted with little private interest to soften the impact.

Europe may be on a vaguely similar path. While worldwide EV sales are up about 13 percent through October, sales in North America are down 2 percent (at 301,000 deliveries), with Europe rising 37 percent (to 395,000). That’s partially due to European cities being closer together (with more charging points between them), though most EU member states also offer various electric vehicle purchasing incentives and tax exemptions. They’ve likewise adopted stricter environmental rules that make EVs more appetizing to own in the future.  (Read More…)

By on December 6, 2019

Like most Americans, you probably didn’t emerge from last night’s slumber with thoughts of the Honda Ridgeline on your mind. Few do, though the oft-overlooked unibody Honda pickup remains a fairly consistent niche seller.

For the coming month, Honda wants to provide you, the buyer, with additional reasons to choose its offering over tried-and-true BOF competitors. (Read More…)

By on November 19, 2019

Back before we had standards and practices barring tainted food from store shelves, there was a colossal stretch of history when you could buy discounted meat that was well past its best-buy date. The older the cheaper.

These days, those kinds of discounts really only apply to inedible items — like cars. But you don’t have to suffer any of the ramifications of eating thrice-cooked, spoiled meats when you get a car that the manufacturer decides is no longer fit for human consumption. (Read More…)

By on November 13, 2019

It’s no secret that Ford routinely cleans up in the muscle- and pickup-related segments, often to the chagrin of General Motors. The Blue Oval routinely outsells GM in both fields. Eager to change a few minds, Chevrolet began offering a $2,500 discount to Mustang owners (or lessees) interested in purchasing a Camaro. That rebate rose to $3,000 last month.

This month, the General is making another offer. As part of its Black Friday Sales Event, Chevy is willing to part with the Camaro at a 12-percent discount below MSRP. The only restraint is that it has to be a V8-powered SS model, making this catch feel like more of a perk — as we wouldn’t mind seeing more of them on the road.  (Read More…)

By on November 4, 2019

You have to hand it to Nissan. Despite holding a continually declining share of new-car sales in the U.S., the automaker is sticking to its plan to firm up its financial footing.

That means holding the line on incentives and fleet sales — a practice it once revelled in back when the company pushed volume above all else. (Read More…)

By on October 28, 2019

It’s hardly unusual for an automaker to boost incentives in the fall, stimulating buyer interest in a bid to clear out current-model-year inventory, but market forces appear to have made Ford extra generous this October.

Starting late last week, the automaker is adding an extra $1,000 off most 2019 Mustangs, with extra financial grease heaped on EcoBoost models. It’s more cash than buyers got last year at this time, but then again, the Mustang isn’t exactly where it would like to be. (Read More…)

By on October 14, 2019

Image: GM

Not happy with sales thus far this year, General Motors wants Ford Mustang owners to know there’ll be cash waiting for them should they wander into a dealer in search of a Chevrolet Camaro.

As 2019 draws to a close, GM’s pony car sits in third place in the niche segment’s sales standings. This, despite a 2019 model year refresh and a greater availability of four-cylinder offerings. Maybe a few grand will compel rival owners to make the switch? (Read More…)

By on October 3, 2019

Tesla’s Model 3 became the best-selling car in the Netherlands last month, edging out the Volkswagen Polo. If you’re wondering how an electric automobile that goes for the domestic equivalent of $47,300 in Europe outsold VW’s $18,650 hatchback, take a look at the United States. Ford’s F-Series is always at the top of the charts here and, while it can be had for under $30,000, most have sticker prices nearly identical to the aforementioned Model 3.

Tesla also has the advantage of the Netherlands’ eagerness to adopt EVs, which has resulted in some heavy incentivizing. Honestly, if this author could bring himself to be surrounded by the Dutch on a daily basis, he’d be tempted by the parking perks alone.  (Read More…)

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