#MobilityTechnology

Taking to a Dearborn stage on Monday, Ford Motor Company CEO Mark Fields declared, “We are expanding our business to be both an auto and mobility company.” With this statement, Fields has created additional competition. No longer will Ford only be battling traditional auto manufacturers.

Now, the automaker’s competitors include Uber, Lyft, Google, and Apple — each one focused on current and future mobility solutions. How does the company plan to win?

Volkswagen can’t wait for the day when it doesn’t have to spend time and resources dealing with a huge, stressful scandal.

Grey skies will clear up eventually, so the automaker has 250 employees busily crafting its Strategy 2025, a plan designed to carry the company out of its darkest chapter and into future prosperity, Bloomberg reports.

Volkswagen has big, expensive (but not too expensive) things in the works, so say goodbye to the boring, sensible company you thought you knew. At least, that’s the implied message.

Forget all about PSA Peugeot Citroen. It’s dead. Well, the name, anyway.

As part of its five-year corporate strategy, dubbed “Push to Pass,” the French automaker is rebranding itself as Groupe PSA and dropping hints of a tentative return to the U.S. market.

PSA’s sales and profitability are growing again thanks to a new product strategy and a bailout by the French government, but CEO Carlos Tavares wants to see more gains by branching out into new markets.

Ford Motor Company has decided it wants to do more than just sell cars and trucks.

On March 11, the automaker announced the creation of a new business subsidiary in the hopes of becoming a leader in the field of mobility services.

Ford Smart Mobility LLC will be headed by former Steelcase CEO Jim Hackett, who will leave Ford’s board of directors in order to take on the new position.

Ford joins a growing list of automotive rivals looking to diversify their operations by investing in the emerging field, the most prominent aspect of which is ride-sharing and ride-hailing services.

Part of the automobile’s future may be linked to concerns of safety, fuel efficiency and the environment, but connected- and autonomous-vehicle technologies, among other disruptors, look to flip the table on the century-old game as the 21st World Congress on Intelligent Transport Systems gets underway this week in Detroit.