#MazdaCx-5

Mazda, heretofore an avid provider of manual transmissions, is killing off the manual transmission in the brand’s most popular product, the CX-5.

CarsDirect’s pricing analysts informed TTAC of the CX-5’s exclusively two-pedal future, having received confirmation from Mazda.

Few consumers were taking Mazda up on the company’s offer of an entry-level CX-5 with a manual transmission, so while the CX-5’s advertised base price shoots up by $2,290 with the loss of the standard shift, the typical transaction price for the typical CX-5 buyer won’t change.

CarsDirect says the CX-5’s manual transmission will continue to be offered north and south of the border. But for American consumers in search of a manual shift crossover, where are they to turn?

Chevrolet won’t be the only automaker attempting to woo former Volkswagen TDI owners with a diesel-powered compact crossover. Mazda North America confirmed this afternoon the soon-coming availability of a 2.2-liter turbocharged diesel four-cylinder in the thoroughly refreshed 2017 Mazda CX-5.

Thought to be a sure bet before major setbacks seemed to become insurmountable impediments, we reported earlier this week that the reveal of a new CX-5 would include a diesel engine. Then, in press releases from both Mazda USA and Mazda Canada last night, the 2.2-liter Skyactiv-D was included in the list of otherwise carryover powertrains offered.

Today, at a press conference not 24 hours after a design-oriented reveal of the 2017 CX-5, Mazda made it clear. Consider it confirmed, validated, and verified. Mazda’s best-selling model is about to gain 68 percent more torque.

Nearly five years after the first Mazda CX-5 became an instantaneous success for Mazda North America, the automaker has revamped its best seller. Revealed on the eve of the 2016 Los Angeles Auto Show, the 2017 Mazda CX-5 should have little trouble capitalizing on the momentum created by the oft-praised crossover.

In 36 of the last 45 months, year-over-year CX-5 volume has increased, a striking achievement given the Mazda brand’s struggles to earn mainstream market share in the United States. Mazda brand sales are down 8 percent in the U.S. this year.

But the CX-5 is another story; the bright light at a brand where the midsize car is ignored, the biggest and smallest crossovers are niche products, the compact is fast fading, the subcompact and minivan have both been extinguished, and the most famous product is the brand’s least common product.

Tonight’s 2017 Mazda CX-5 reveal is hugely important to Mazda, as nearly four-in-ten sales in Mazda’s U.S. showrooms are generated by the brand’s surprisingly fun to drive CR-V fighter.

Mazda is remaining tight-lipped, but a new report claims the automaker will debut a diesel-powered CX-5 crossover in the U.S. next year, followed by a oil-burning Mazda 6.

If true, it means Mazda’s years-long effort to bring its overseas powerplants to North America were not in vain.

Everyone assumed that the next incarnation of the Mazda CX-5 wouldn’t make an appearance until next year, so it was a bit of a surprise to see Mazda showing off carefully lit photos of its next-generation compact crossover today.

It’s definitely not an unwelcome surprise, as this 2017 model has one hell of a good-looking profile.

Over the last two months, Mazda, that great tiny bastion of four-cylinder engines and SkyActiv and adding lightness, has sold more crossovers than cars in the United States.

Yes, that Mazda. The Mazda that had to rebadge Fords to bring its first two SUVs to market. The Mazda that, only four years ago, produced two-thirds of its U.S. sales with passenger cars.

Unfortunately, the gains now produced by Mazda’s CX crossover division aren’t enough to counteract the plunging sales of Mazda’s three remaining cars. As a result, Mazda’s U.S. market share is down to just 1.7 percent through 2016’s first eight months.

The good news for Mazda? Company bosses saw this coming. As part of a long-term strategy, Mazda is sticking to its guns, unwilling to overreact to disappointing short-term results with short-term fixes.

Through the first-quarter of 2016, U.S. auto sales volume grew 3 percent compared with the same period in record-setting 2015.

Mazda’s U.S. sales have fallen 17 percent, a meaningful decline of 13,399 sales over the course of only three months.

Something isn’t clicking for Mazda.

Completing the Mazda trifecta of the all-new CX-3 and refreshed Mazda6 comes the revised CX-5.

What you’re seeing above isn’t the rendered visage of the next Mazda rotary sports car, but the leaked fascia of the new CX-5 crossover. Better get used to it.

In September 2014, for the third time ever and the third time this year, the Mazda CX-5 outsold the Mazda 3 in the United States.

The difference was minimal: just 238 units in September compared with a CX-5-favouring 2067 units in February and 1319 in March. Year-to-date, the 3 leads the CX-5 by just 2069 units.

Together, they account for 65.8% of Mazda USA’s volume over the course of the last nine months, up slightly from 64.5% at this point a year ago.

The Mazda6 diesel, long awaited as the first major competitor to the Volkswagen Passat TDI, is being delayed due to difficulties meeting emissions standards without the need for after-treatment. TTAC has learned that Mazda is changing their strategy to incorporate an after-treatment, to help meet both emissions and performance benchmarks.

The new 2014 Mazda3 is getting rave reviews for its improved looks to go along with Mazda’s typical best-of-class driving dynamics. Last month, Mazda had its best August sales ever in the United States, with slightly over 28,000 units sold.

The diesel powered version of the Mazda6 will be delayed until April of 2014 in the United States, and if you believe Mazda, the delay is meant “to accommodate final emissions testing and certification.” But prior reporting by TTAC on the matter shows that this is far from the only hiccup faced by Mazda with its oil burners.

A report from Just-Auto suggests that the next Mazda2 will “use [a] downsized CX-5 platform”. While this is technically true, the headline is a bit misleading.

Mazda, the favorite car brand of enthusiasts that few seem to actually buy, looks set to become profitable for the first time in five years.