Gotta Be Quicker Than That - 30th Anniversary Miata Sells Out in Four Hours

If you’re a diehard Miata enthusiast living in the United States and you had your heart set on buying one of the five hundred 30th Anniversary Edition models allocated to America, well, you’ll just have to wait for the secondary market. Within four hours of the introduction of the special edition, all of those U.S. bound pearl* anniversary units were scooped up with deposits placed by eager buyers.

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Chicago Celebration: Mazda MX-5 30th Anniversary Edition

Mazda is celebrating the original Miata’s 1989 debut at the Chicago Auto Show by taking the wraps off a 30th Anniversary Edition of the MX-5 at the same locale. Limited to just 3,000 units worldwide, the special edition will be offered as both the ragtop convertible and hardtop RF. Like previous anniversary editions of the famous roadster, Mazda is offering a unique color (Racing Orange, this time) and a handful of upgrades that should help collectors rationalize the elevated price tag.

We’re going to tell you right now that the only way to have this car is with a manual transmission. While we tend to always lean that way with the MX-5, having a clutch is the only way to get the 30th Anniversary Edition’s Bilstein dampers and a mechanical limited-slip differential. Otherwise, you’re basically paying extra to have one of the best parts of the package removed from the vehicle.

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Guess Who: Mazda to Debut Mystery Crossover at Geneva Auto Show

It’s the Chicago Auto Show this week, but some manufacturers are already teasing models for March’s Geneva International Motor Show. Despite many automakers taking a powder on next month’s event, Mazda just announced plans to unveil a new compact crossover in Switzerland.

Our best guess is that this is a preliminary concept for something that could eventually morph into the next-generation CX-9. However, there’s also an equally good chance Mazda may be testing the waters for a return of the CX-7 or possibly delivering an updated version of the CX-4 that’s only available in China right now.

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Don't Expect a Return of Mazdaspeed

These days it seems as though every automaker, no matter how small, has a performance division on hand to offer up the occasional heart-pounding model variant to be coveted by enthusiasts. However, it only seems that way. Many brands have to go without.

Despite once branding itself as the everyday performance brand, Mazda hasn’t delivered a new Mazdaspeed vehicle since 2010. This left us wondering if the brand’s performance division would ever return. We even asked the company to weigh in on the situation back in 2017, with Mazda suggesting that all of its models are performance oriented (before saying it couldn’t comment on future products or any associated speculation). Subsequent inquiries were met with nearly interchangeable explanations.

Similarly dissatisfied, the folks at Road & Track adjusted their line of questioning in the hopes of prying more information out of Mazda. Rather than asking what’s happening with Mazdaspeed, they asked what it would take to see it produce another automobile. Unfortunately, the answers aren’t particularly encouraging.

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The 2019 Mazda 3 Is Light on Sticks and Heavier on Price, but It's a Very Different Situation North of the Border

There’s more than just differing levels of enthusiasm for the letter “u” separating Americans from their Canadian neighbors. There’s a powertrain divide, too, and in no vehicle line is this more apparent than in Mazda’s new 3 compact sedan and hatch.

You read the first drive review on Monday, and some of you perhaps recoiled a bit after seeing the starting price for a 2019 3 sedan, inflated due to a greater level of standard content, a singular (formerly uplevel) engine, and the lack of a manual transmission in all but one bodystyle and trim. It’s possible the latter change ruffled a few more feathers.

Well, head across the border and you’ll feel none of these concerns. The 3 offered by Mazda Canada casts a far wider net, inviting all comers, though the company insists it hasn’t left its premium aspirations behind.

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Will the Aborted Mazda 2 Line Finally Make It Here in Full?

It’s already half here. The Toyota Yaris sedan, formerly the Scion iA, is the rebadged twin of the subcompact Mazda launched in Montreal in 2015. You’ll note that Mazda does not sell a second-generation 2 in North America, making that launch a relatively pointless endeavor for the automaker.

Now that Toyota has gone ahead and killed off the Toyota Yaris hatch (the Yaris that’s actually a Toyota), a space has opened up. Chances are good that the little hatch we didn’t get in 2015 will finally arrive in 2020, bearing another brand’s logo.

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2019 Mazda 3 First Drive - A Cohesive Compact?

We travelled to the small and traffic-free city of Los Angeles last week to check out the newly revamped 2019 Mazda 3, the first product launched under the automaker’s equally new premium philosophy. The next-gen compact apparently heralds the introduction of other higher-end models.

So, is this all-important foundational compact car any good? Let’s find out.

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2019 Mazda 3 Pricing: Engine and Content Upgrades Carry a Premium

Mazda’s next-generation 3 sedan and hatch heads to dealers in March, where buyers can kiss the idea of a “base” engine goodbye — at least until the innovative Skyactiv-X motor shows up. Until then, the 2019 3 fields just one power source: the 2.5-liter Skyactiv-G four-cylinder, which makes 186 horsepower and 186 lb-ft of torque.

While the new 3 doesn’t afford buyers any choice in the engine department, its drive wheels are another matter.

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30th Anniversary Edition Mazda MX-5 Bound for Chicago

Mazda’s whipping something up to celebrate the 30th anniversary of the MX-5, issuing a teaser to elicit some excitement. Unfortunately, the photo doesn’t give us much to go on. The only meaningful conclusions we can pry from the series of streaks provided by the automaker is that the special-edition Miata can still fit inside a parking garage (phew) and will have a hardtop.

Where has Mazda chosen to celebrate the MX-5’s 30th birthday? The Chicago Auto Show, naturally. That was where the Miata first debuted in 1989, and that is where the manufacturer wants to preview the special edition on its big day. While we still think forgoing a hilarious Chuck E. Cheese tie-in was a minor mistake, both roadster and brand have matured to a point where the more tasteful choice was bound to win. We also have no evidence to support the idea that the pizza party venue was ever under consideration.

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2019 Mazda CX-5 Turbo First Drive - Alternative to Italy

If a gearhead is asked for car shopping advice, there’s a pretty good chance one of their recommendations will be a Mazda. The little Hiroshima Highway Hawks generally land on the sporty side of the segments in which they compete, whether one is talking about compact cars or SUVs.

For ages, the CX-5 has been a stylish entrant in the compact crossover class and is Mazda’s best-selling vehicle in America. It is a car notable for not being imbued with “Handling by Novocain (TM)” like so many of its competitors. For 2019, the CX-5 gains an optional 2.5-liter turbocharged inline-four, meaning the CX-5 finally has a mouth to match its trousers.

And, oh yeah, the guy in charge captained one of the most prolific racing teams in the 24 Hours of Lemons.

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Mazda Doesn't Want to Run Low on Crossovers, Plans Accordingly

Like most automakers, utility vehicles make up the bulk of Mazda’s sales, and the ratio is only swinging further in light trucks’ favor. While the new 3 hatch and sedan may be the freshest products on the automaker’s plate, freshly minted CEO Akira Marumoto knows what butters Mazda’s bread.

To keep the adorably midsized automaker in good standing with customers and accountants, the company is taking great pains to ensure the flow of crossovers never stems. Anywhere Mazda builds cars, Marumoto also wants crossover capacity.

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The Next Mazda 3: Zooming Right Along

It’s pretty common for automakers to talk a big game when it comes to building cars that provide pleasure during everyday driving situations. Generally speaking, Mazda has backed it up.

The Mazda 3 compact sedan and hatch have long been considered among the best of the small-car segment for those who enjoy driving. Mazda knows this and is looking to live up to that reputation with the new global 3, while also boosting fuel economy.

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Skyactiv-X Engine Debuts Inside 2019 Mazda 3 This Month

Mazda is bringing its new Skyactiv-X engine, hyped as a major leap forward in internal combustion engine technology, to the Los Angeles Auto Show and the end of the month. Wedged inside the new Mazda 3 sedan and hatchback, the powerplant uses “Spark Controlled Compression Ignition,” which is said to combine the efficiency of a diesel unit with the performance of a gasoline mill. The manufacturer claims fuel economy improvements of more than 30 percent over a standard gasoline engine of the same displacement.

Assuming Mazda meets that mark, it’s a petty impressive feat. The 2.0-liter four-cylinder will debut along with the 3’s new platform in L.A. at the end of the month.

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Teaser Vid Heralds a New Mazda 3 and a New Way to Burn Gasoline

“A new era begins” in November, Mazda’s YouTube video announces, but the automaker is likely referring to more than just the car seen in the teaser.

The next-generation Mazda 3, snippets of which can be seen in both hatchback and sedan form, will be joined by a new gasoline engine that’s far more monumental than any revamped compact car.

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2018 Mazda 6 Signature Review - Serenity And Soul

Mazda has long been an enigma within the Japanese automaker realm. Never quite the volume player of Toyota or Nissan, Mazda targeted enthusiasts via the RX-7 and Miata — models that cast a echo of driving enjoyment over the rest of the lineup. While Mazda attempted to go after the premium end of the market in the early Nineties with the stillborn Amati brand, the automaker has generally left the high end alone.

Until now.

Much like the Denali line within GMC’s lineup, Mazda has unleashed its Signature trim, which adds a layer of lux upon an already impressive midsizer. This 2018 Mazda 6 Signature melds plush and performance into one.

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  • Ravenuer 15 Overpriced Vehicles? I'd say they all are.
  • Ravenuer Bought a new 96 GXE. Paid $25002 for it. Hands down the best, most reliable car I ever owned! Put 300k on it with only minor repairs. Miss it.
  • Bfisch81 My friend's mom bought a fully loaded 96 and I remember really liking it. I still thought my granddad's 89 was cooler and sportier but the 96 felt more luxury which wasn't a bad thing in and of itself.
  • Art Vandelay Battery issues aside, I didn’t hate it. I’d have just been paying for range I didn’t need.
  • THX1136 Saying that because 'marked up' vehicles are selling means they are not over priced assumes the folks paying over MSRP know that they are paying more than the manufacturer price set for the vehicle and are happy to do so. I'm guessing in some instances it may be the buyer is ignorant of the situation - or buys with a 'I gotta have it now, I can't wait' attitude. As others have mentioned if one does the work to find a fair price, they don't have to pay an inflated price. Laziness enters into the equation too. But I would agree, generally, that if folks are paying an unreasonably high price they must be okay with that. If demand drops significantly, prices would moderate. Big if.