Tesla Model 3 Buyers in Texas Get a Year of Free Overnight Charging

Chris Teague
by Chris Teague

Tesla has a new plan to draw in more car buyers and expand its electrification footprint in Texas. The automaker recently launched a new program through Tesla Electric that provides one year of overnight home charging to new Model 3 buyers. If you live in Texas and want to take advantage of the program, make sure you act before June 30.

The deal runs through the end of the quarter and could bring significant gas and electric savings to some buyers. Tesla launched Tesla Electric last year, essentially making it an electricity provider. A previously announced plan included unlimited overnight charging for $30 per month, but this is the first time a fully free charging solution is available.

The catch is that buyers have to be eligible for Tesla Electric and be a customer.

Though we’ve heard a lot about Texas’ grid over the last few years, Tesla is taking advantage of cheaper electricity rates overnight to offer the incentive to its buyers. The automaker noted that electricity rates in Texas are around $.09/kWh in most places and up to $0.095 in Houston. 

This move is a smart one for Tesla, as it can draw in more buyers without a significant financial penalty for the automaker. Providing free overnight charging may cost the company a few hundred dollars per year, but it gets buyers that may be willing to pay for other services, such as its “Full Self-Driving” system.

[Image: Tesla]

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Chris Teague
Chris Teague

Chris grew up in, under, and around cars, but took the long way around to becoming an automotive writer. After a career in technology consulting and a trip through business school, Chris began writing about the automotive industry as a way to reconnect with his passion and get behind the wheel of a new car every week. He focuses on taking complex industry stories and making them digestible by any reader. Just don’t expect him to stay away from high-mileage Porsches.

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5 of 11 comments
  • Kwik_Shift_Pro4X Kwik_Shift_Pro4X on May 30, 2023

    Fossil fuels making your electricity. Ironic.

    • David S. David S. on May 31, 2023

      Quiet, the EV'ers don't want that DIRTY little secret out! ZEVs, except in the creation and disposal of the toxic units.

  • Lou_BC Lou_BC on May 30, 2023

    This offer reminds me of those plans where you get something free but if you fail to cancel prior to the expiry of the "Free" plan you end up on the hook for a lengthy contract.

    Tesla wants to attract people to their electrical company. It's smart. Make money selling the car, make money with subscription services on the car, and make money selling the fuel to power the car at home and at charging stations.

  • Daniel Bridger Daniel Bridger on May 30, 2023

    When y'all going to learn that nothing is free?

  • ToolGuy ToolGuy on May 30, 2023