Not a Joke: Tesla is Giving Away a Sledgehammer As a Referral Reward

Chris Teague
by Chris Teague

The world does not need another way for Tesla superfans to show their love for the company. Beyond the endless legions of people (or bots) willing to spring into action online anytime someone speaks ill of the company, it has released novelty products, like liquor, to adoring fans. The company is now offering another way to show Tesla love. Head designer Franz von Holzhausen recently tweeted images of the CyberHammer, an actual sledgehammer available through Tesla’s referral program as a reward.


Von Holzhausen used a similar tool to bash the Cybertruck’s doors during the initial reveal event in 2019 before breaking a window with a metal ball. The Cyberhammer features a “Franz” signature on its head to commemorate the event, and the hammer’s matte black finish mirrors von Holzhausen’s wrapped Cybertruck.


Tesla said it would only make 800 of the angular hammers. They’re only available as an award in the automaker’s referral program, which gives owners a code to share with a prospective buyer. If the buyer moves forward with their purchase, the referring Tesla owner gets credits that can be used for rewards like free charging or a Cyberhammer.


If you’re wondering why anyone would be excited to order a hammer from an electric automaker, you need to spend some time looking at Tesla fans. We’re almost guaranteed to see a host of videos with people beating the snot out of their Cybertrucks using the hammer, so there’s entertainment to be had for those of us “unlucky” enough to miss out on the promotion. Additionally, all of the company’s previous quirky prizes have gone over well with owners, including Tesla short-shorts, which poked fun at people shorting Tesla stock, tequila, and more. The company also offered Cybertruck-themed drinkware, including Cybersteins, to hold a favorite beer.


[Image: Tesla via X/Twitter]


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Chris Teague
Chris Teague

Chris grew up in, under, and around cars, but took the long way around to becoming an automotive writer. After a career in technology consulting and a trip through business school, Chris began writing about the automotive industry as a way to reconnect with his passion and get behind the wheel of a new car every week. He focuses on taking complex industry stories and making them digestible by any reader. Just don’t expect him to stay away from high-mileage Porsches.

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  • ToolGuy ToolGuy on Mar 23, 2024

    We have been asked to trim out the bottom of 3 porch posts (4x4 pressure treated, show some wear at the bottom but just fine structurally). Picked up some PVC baseboard moulding, nothing fancy (milling our own profile into pressure treated lumber is an extremely bad idea). To get clearance for the trim we need to shift the base of at least one post over slightly (they were there before, see the paint line on the concrete? who said archeology is useless). Procedure says place a board (probably an old piece of 1x6 pressure treated, should be exactly the right combination of dense yet soft) at the base of the post(s) and tap that board with a hammer.

    Question: Which hammer should we pack for the trip over? Possibly relevant choices are: a) 22 ounce Estwing framing hammer, b) 40 ounce 'blacksmith' hammer, c) 4 pound 'engineer' hammer, d) 8 pound sledgehammer, e) 10 pound sledge, f) 16 pound sledge, g) 20 pound sledge, h) other. Please explain your rationale and/or show your math.

    Also, plumb up that street sign it looks like crap and the city will never get to it. Oh wait, I already did that. 😉 (Yeah, I know, corner lot, don't buy the corner lot, this ain't my property lol.)

  • Lou_BC Lou_BC on Mar 24, 2024

    Is Tesla hinting at a "Thor" edition Cyber Truck?

  • Peter Buying an EV from Toyota is like buying a Bible from Donald Trump. Don’t be surprised if some very important parts are left out.
  • Sheila I have a 2016 Kia Sorento that just threw a rod out of the engine case. Filed a claim for new engine and was denied…..due to a loop hole that was included in the Class Action Engine Settlement so Hyundai and Kia would be able to deny a large percentage of cars with prematurely failed engines. It’s called the KSDS Improvement Campaign. Ever hear of such a thing? It’s not even a Recall, although they know these engines are very dangerous. As unknowing consumers load themselves and kids in them everyday. Are their any new Class Action Lawsuits that anyone knows of?
  • Alan Well, it will take 30 years to fix Nissan up after the Renault Alliance reduced Nissan to a paltry mess.I think Nissan will eventually improve.
  • Alan This will be overpriced for what it offers.I think the "Western" auto manufacturers rip off the consumer with the Thai and Chinese made vehicles.A Chinese made Model 3 in Australia is over $70k AUD(for 1995 $45k USD) which is far more expensive than a similar Chinesium EV of equal or better quality and loaded with goodies.Chinese pickups are $20k to $30k cheaper than Thai built pickups from Ford and the Japanese brands. Who's ripping who off?
  • Alan Years ago Jack Baruth held a "competition" for a piece from the B&B on the oddest pickup story (or something like that). I think 5 people were awarded the prizes.I never received mine, something about being in Australia. If TTAC is global how do you offer prizes to those overseas or are we omitted on the sly from competing?In the end I lost significant respect for Baruth.
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