Housekeeping: More, More, More!

Tim Healey
by Tim Healey

Hey there! We start this week with some TTAC news.


You may remember that about a year, year and a half ago we changed our content strategy. We spent less time on news and more on longer posts that included more opinion and analysis. Without getting into specifics, the change was neither a success nor failure from the business side -- traffic held fairly steady for most of the time. From a content standpoint, I think there were times when it worked really well -- you got some really, really good analysis you wouldn't get elsewhere, as just one example -- but it also was tough letting some news stories slide since they seemed too "minor" for our new approach.

Now we have this sharp new look and we're looking to take advantage of it. So that means more content and some new features.

We'll be diving back into the news -- expect more news content on a daily basis. We're also going to add a few things. To wit:

  • There will be a used car of the day post every day. We'll be surfing our parent company's forums to bring you an interesting used car each day for your perusal.
  • We'll have a QOTD every day as opposed to "whenever one of us thinks of something good".
  • We'll have a weekly EV news recap.
  • We'll have a weekly video post, where we highlight a trending video related to the car world and this particular corner of it. We'll try to avoid, as much as possible, "clickbaity" types of content.
  • We'll still have traditional car reviews, but we'll also have some short-take reviews on cars that don't quite need a full review but have some interesting features that need highlighting.

Our current regular features -- Junkyard Find, Rare Rides, Abandoned History, Buy/Drive/Burn, TTAC Rewind, and Tech Tips -- will remain, though the frequency of some of those features will change. TTAC Throwback is on temporary hiatus while author Bryan Davis focuses on some other projects, but we hope it will return either later this year or after the new year.

We'll still also have op-eds, rants, feature stories, and the like.

In case you're curious, the staff roster isn't changing at this time. You'll be seeing familiar bylines going forward.

One last note -- we're still figuring out the when of some of these things. It will take a few weeks, probably, for us to settle into a groove concerning when each feature will appear. That said, Junkyard Find will still lead off our week, Tech Tips will remain on Fridays, and TTAC Rewind will remain a weekend feature.

Strap in -- starting Tuesday, Nov. 1, there's going to be a lot more TTAC in your life.

[Image: Tero Vesalainen/Shutterstock.com]

Become a TTAC insider. Get the latest news, features, TTAC takes, and everything else that gets to the truth about cars first by  subscribing to our newsletter.

Tim Healey
Tim Healey

Tim Healey grew up around the auto-parts business and has always had a love for cars — his parents joke his first word was “‘Vette”. Despite this, he wanted to pursue a career in sports writing but he ended up falling semi-accidentally into the automotive-journalism industry, first at Consumer Guide Automotive and later at Web2Carz.com. He also worked as an industry analyst at Mintel Group and freelanced for About.com, CarFax, Vehix.com, High Gear Media, Torque News, FutureCar.com, Cars.com, among others, and of course Vertical Scope sites such as AutoGuide.com, Off-Road.com, and HybridCars.com. He’s an urbanite and as such, doesn’t need a daily driver, but if he had one, it would be compact, sporty, and have a manual transmission.

More by Tim Healey

Comments
Join the conversation
2 of 19 comments
  • El scotto The days of "Be American, buy America" are long gone. Then there's the mental gymnastics of "is a Subaru made in Lafayette, IN more American than something from gm or Ford made in Mexico?" Lastly, it gets down to people's wallets; something cheap on Amazon or Temu will outsell its costlier American-made item. Price not Patriotism sells most items. One caveat: any US candidate should have all of his/her goods made in the USA.
  • FreedMike Well, here's my roster of car purchases since 1981: Three VWsTwo Mazdas (one being a Mercury Tracer, full disclosure)One AudiOne FordOne BuickOne HondaOne Volvo I think I hear Lee Greenwood in the background... In all seriousness, I'd have bought more American cars had they made more of the kinds of cars I like (smaller, performance-oriented).
  • Kwik_Shift_Pro4X I'll gladly support the least "woke" and the most Japanese auto company out there.
  • Jmo2 I just got an email from the dealership where I bought my car and it looks like everything has $5k on the hood.
  • Lou_BC I suspect that since the global pandemic, dealerships have preferred to stay with the "if you want it, we will order it" business model. They just need some demo models on hand and some shiny bits to catch the impulse buyer. Profits are higher and risks lower this way.
Next