By on January 14, 2020

Image: Ford Europe

Ford covertly patented the Stormtrak name in Europe at the tail end of 2019, potentially foreshadowing a new model that will undoubtedly bring all-wheel drive and some unnecessary body cladding. Our extended family over at AutoGuide noticed that the filing coincided with U.S. spy shots of a new midsize wagon with an abundance of ground clearance.

Could this be the aggressively-named lifestyle and activity vehicle Ford devotees have been waiting for?

The prototype spotted in Michigan certainly fits the bill for something named Stormtrak. Roughly the size of a Fusion, the wagon was first seen in October wearing the hacked-apart face of a Ford Focus — Hannibal Lecter style. The same was also true for the rear bodywork. While some were under the impression it was actually a stretched and lifted overseas Focus, rumors were already circulating in July that Ford was considering replacing the Mondeo/Fusion with something more outdoorsy and trunkless.

From AutoGuide:

The next-generation Mondeo — as the Fusion is known in Europe — will likely use a stretched version of the Focus’ platform, which also underpins the new 2020 Escape. A Stormtrak version could use a lifted wagon body style, possibly with some additional plastic cladding for extra visual toughness. We’d expect the Mondeo to also borrow the new Escape’s engines, which includes a 1.5-liter three-pot turbo, a 2.0-liter four-cylinder turbo, and a hybrid model. All-wheel drive seems like a necessity, though lower trims could come in front-drive form.

Alternately this could just be a trim, for something like the Ranger. Ford showed off a Ranger Storm concept in Brazil in 2018, after all. Either way, with the trademark filing suggests we’ll see the Stormtrak name on the back of a Ford soon enough.

With the Mondeo’s popularity starting to decline in Europe, plenty have speculated that the prototype mystery machine wearing the Focus’ face would serve as its replacement. However, considering the success of Subaru’s Outback, such a model could be fit rather nicely into the North American landscape (where the Mondeo name has limited appeal). Nobody should rule out this becoming a global product, especially considering Ford is undoubtedly losing a few sales since effectively abandoning regular passenger cars in the United States.

While there’s nothing definitive to report at the moment, the most likely scenarios involves the hypothetical Stormtrak becoming the next-generation Fusion’s answer to the Focus Active — that crossover-ized hatchback we were supposed to get, but then didn’t — if not something a bit more hardcore. Technically, Ford plans to discontinue the Fusion next year, but said that it could keep the model name around for its successor. That would make Stormtrak a variant of the new Ford Fusion, arriving after 2021.

[Image: Ford Motor Co.]

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30 Comments on “Ford Trademarks ‘Stormtrak’ Name, Rumors of Fusion/Mondeo Successor Swell...”


  • avatar
    Lie2me

    We’ll never see it in North America, hell we’ll be lucky to ever see anything named “Bronco”

    • 0 avatar
      Mnemic

      From its appearance it was built for north america

      https://fordauthority.com/2019/10/ford-fusion-replacement-spied-as-tall-riding-wagon/

      • 0 avatar
        dtremit

        This looks like a powertrain mule to me — it’s a 2020 (European) Focus Estate body with a few extra inches of length and some modifications for clearance. IME those kinds of crude modifications + lack of camouflage means they’re only testing what’s underneath the metal.

        The body style may have *absolutely nothing* to do with whatever the car will end up looking like in production. That’s particularly likely given the 2020 Focus is the first vehicle on the C2 platform, which Ford intends to be its MQB.

  • avatar
    make_light

    The local Boston channel 5 news calls their weather forecast “StormTrack 5”

  • avatar
    Arthur Dailey

    Brown(ish), wagon, probably available in AWD, and if European spec’ed also probably available as a MT.

    Isn’t this what most of the B&B have been actively clamouring for?

  • avatar
    threeer

    Man, does that Mondeo wagon look sweet. Maybe I need to find one when I move to Europe in a few weeks.

    Gotta love the line “for extra visual toughness!”

    • 0 avatar
      Nick_515

      I had an Audi hatchback, and swapped it for a BMW wagon (E91 with the sport package, alas no manual). The people are right… it’s worth clamoring for. It’s a sweet ride. I wish it to be no faster than it already is. Rides so well at 90 mph, but is comfortable in the triple digits. And this week I’m moving, so it assumed van position with rear seats down. It’s crazy how much stuff it can carry. Huge desks or shelves, you name it, it goes in with the hatch down. I have never loved a car this much.

  • avatar
    tankinbeans

    Does GM still open the rights to the Storm name? Would that create trademark issues in the USA?

  • avatar
    PrincipalDan

    StormTrak would be a good name for a full time AWD system like “SmartTrak” was a solid name for the Olds Bravada AWD system.

    I miss the great names for features that marketing departments would come up with – like Ford’s Cruise-o-matic transmission.

  • avatar

    Stormtrak? Seriously? That’s the best they could come up with? What a crappy name.

  • avatar
    Verbal

    If it is indeed a Fusion replacement, it will be a game changer.

  • avatar
    indi500fan

    How could it be “covertly patented” at the end of 2019 and schmucks like us already know about it?

  • avatar
    Mike-NB2

    I’ve actually spent my own dollars on wagons so I hope I’ve earned some credibility on this. Back in 2017 I was planning to buy a Fusion Sport when they became available. That got sidetracked by the 3.0L TT MKZ. But… if the Fusion/Mondeo wagon had been available there would have been no contest. If the wagon was available in Sport trim with the 325HP 2.7L that’s be better, but to get a wagon I’d still be happy with the 2.0L engine. I think the Mondeo wagon’s lines are about perfect.

    • 0 avatar
      PrincipalDan

      2.0T in a midsize sedan is fine. I actually look more closely at 0-60 and 1/4 mile. 0-60 under 7 sec and 1/4 mile under 15 and I’m a very happy camper.

      hp/torque on the 2.0T should be right about 250 hp and close to 300 lb ft. Those numbers make me happy for commuting and family duties.

  • avatar
    How_Embarrassing_4You

    OMG Ford made up a name for a vehicle! *RABBLERABBLERABBLERABBLE*

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