By on October 21, 2019

While Honda is prepping a brand new Jazz for the Tokyo Motor Show, the status of its American-market twin remains unknown. Many wonder if the Honda Fit will persist in the United States, or simply soldier on in other regions under the Jazz nameplate.

Honda has refused to commit to anything publicly, but hope remains. The automaker released teaser images of the model last week, referencing it as the Jazz, but if you zoom in on the back end you can clearly see it labeled as a Fit. 

As much as we’d like to take credit for the spot, CarBuzz beat us to the punch. But we’re curious as to why nobody else seemed to notice, as the badging seems blatantly obvious once it’s been pointed out.

From CarBuzz:

A spokesperson from Honda wouldn’t confirm if the new Fit will be sold in the US but hinted that the Fit and Jazz have historically been the same product, albeit with different drivetrains. Zooming in on Honda’s teaser photo shows a “Fit” badge on the back, which could be another hint that Honda’s new subcompact will come to the US after all. We’re keeping our fingers crossed.

From the teaser photo and prototype spy shots, the new Fit will adopt a sleeker design than the current model, while Honda says it will retain its spacious cabin and versatile seating arrangement. The Euro-spec Honda Jazz will be powered by a new, more efficient two-motor hybrid system and deliver “strong and effortless driving performance.” In the US, the current Honda Fit is powered by a 1.5-liter inline-four producing 130 horsepower and 114 lb-ft of torque when paired with a six-speed manual, or 128 hp and 113 lb-ft with the optional CVT.

Unfortunately Fit sales are on the decline, adding validity to rumors that the model may be discontinued in North America. Honda is also considering shifting Fit production out of Mexico and back to Japan so the facility can focus on the HR-V. It’s not like someone at the company accidentally applied a Fit emblem to the model being teased globally. In fact, it looks to be an entirely new logo, making this semi-meaningful. But Japan has been using the Fit name forever, letting the rest of the world have the Jazz, so this could just as easily be nothing.

Even if Honda keeps the Jazz/Fit out of America, we’ll likely see that i-MMD dual-motor hybrid drivetrain placed inside other models. The Jazz debuts at the Tokyo Motor Show later this week. We’ll keep our eyes peeled for the Fit at the LA Auto Show in November.

[Images: Honda]

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9 Comments on “Honda Fit for America?...”


  • avatar
    sportyaccordy

    Fit sales are actually strong. Q4 of last year and Q1 of this year look like supply issues- sales went from nearly 5K in May to under 1K in Sept which seems too extreme for a demand side decline. I think they will bring it. Hopefully they at least give it the Civic’s base 2.0L. The old 1.5 had a good attitude but it just scraped by.

  • avatar
    scott25

    It’s always been called the Fit in Japan, so obviously that’s what the concept will be badged as if it’s being shown in Tokyo. It’s only the Jazz in Europe and elsewhere.

    Pretty pointless article

  • avatar
    dividebytube

    I know a couple in the neighborhood. They have a pair of Fits, one a manual and the other an automatic. They have more than enough income (more wealth than me!) but are perfectly happy driving these little econo boxes.

    My older brother, who is not a car guy by any stretch, also drives a Fit. One that rarely gets any use since they live in a city with plenty of public transportation.

    My point? I dunno other than the Fit is a perfect ahem fit for a lot of people.

  • avatar
    monkeydelmagico

    The fit is a hoot to drive with stick. Hope they keep it coming to U.S.

  • avatar
    94metro

    If they do bring it here, a new manual trans fit will most likely be my next purchase. If they don’t, I guess I’d shoot for a lightly used model as my 2013 is getting long in the tooth.

    The loss of manual trans options seems to be accelerating at an alarming pace in the last 1-2 years. If they drop the fit altogether then the options are getting seriously scarce.

  • avatar
    KOKing

    I realize it’s even less likely but I’m personally hoping for a Fit for the US with the Civic SI motor making a Fit RS (unlike the prior JDM Fit RS which was just an appearance pack). I’ll buy that over the CTR which is still perpetually marked up and is still too big and ugly in any case.

  • avatar

    I do not fit in Honda Fit – too small. I like jazz but prefer hard or prog rock.

  • avatar
    Mackie

    Maybe available in Canada but not US this time around.

  • avatar
    tankinbeans

    The last Fit I experienced was circa 2008 and it was stupid loud and only just comfortable. Looked like a pregnant amoeba.

    If they could quite the cabin a bit, it would be perfect for the basic transport crowd who aren’t sold on a 3 cylinder Mirage.

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