Guess Who: Mazda to Debut Mystery Crossover at Geneva Auto Show

Matt Posky
by Matt Posky
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guess who mazda to debut mystery crossover at geneva auto show

It’s the Chicago Auto Show this week, but some manufacturers are already teasing models for March’s Geneva International Motor Show. Despite many automakers taking a powder on next month’s event, Mazda just announced plans to unveil a new compact crossover in Switzerland.

Our best guess is that this is a preliminary concept for something that could eventually morph into the next-generation CX-9. However, there’s also an equally good chance Mazda may be testing the waters for a return of the CX-7 or possibly delivering an updated version of the CX-4 that’s only available in China right now.

While the low roofline seems to indicate something smaller and more compact, we don’t yet know how conceptual the design will be. Small greenhouses are all the rage on idea cars but even a pre-production take on the next CX-9 would probably offer more headroom than what’s seen in the photo.

All Mazda has said is that the unidentified crossover will be the “second model in the company’s new-generation line-up” and feature a more mature version of the company’s Kodo design language. The crossover will also help to showcase the brand’s newest Skyactiv engines and their features, including Mazda’s Spark Plug Controlled Compression Ignition (SPCCI) technology.

We looked into what else Mazda plans on bringing to Geneva and the CX-9 was suspiciously absent from its list. So was the CX-4; however, that’s less surprising, as the model isn’t currently sold anywhere in Europe. Whatever this new car is, the wrapper will come off on Tuesday, March 5th.

[Image: Mazda]

Matt Posky
Matt Posky

Consumer advocate tracking industry trends, regulation, and the bitter-sweet nature of modern automotive tech. Research focused and gut driven.

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5 of 19 comments
  • Lightspeed Lightspeed on Feb 06, 2019

    Another CUV Zoom Zzzzzzzzzz

  • Ozibuns Ozibuns on Feb 06, 2019

    Ford should have kept its small shareholding in Mazda. For such a small company they make uniformly beautiful cars, can engineer platforms that are engaging and reliable and have quality down too. Why hasn’t anyone bought into Mazda and at the very least progress form their amazing vehicle lineup?

  • Thegamper Thegamper on Feb 06, 2019

    I know I am dreaming, but here is hoping it is a crossover version of the Mazda 6 wagon. That wagon is some forbidden fruit I would love here in the USA. I know people say this all the time, but I would buy it.... provided of course I was in the market for a new car. Which admittedly isnt all that often.

  • Namesakeone Namesakeone on Feb 06, 2019

    If it's a crossover, even from Mazda, it's "Guess who cares?"