Baring Their Soul: Kia Teases an LA Debut

Matthew Guy
by Matthew Guy

Believe it or not, the Kia Soul has been around for nearly 10 years now, carving a nice niche for itself in the subcompact crossover market and lining corporate coffers with plenty of cash.

Later this month, the company will show its third-gen Soul at the LA Auto Show. It’ll retain a familiar shape if the teaser image is anything to go by. One neat detail buried toward the bottom of the press release? A promise of “several drivetrains,” including what the company calls a “gas-free electric.”

Does this mean we’ll finally see an all-wheel drive Soul? The TTAC magic eight-ball tells us Signs Point to Yes.

To date, AWD hasn’t been part of the Soul playbook, a move that may have made sense when the little trucklet appeared a decade ago. Now, however, such a powertrain option would keep the Soul competitive and even give it a leg up on its competition – especially if Kia can keep a lid on price, which they are likely to do.

There’s a dandy chance the new Soul will share much in the way of mechanical guts with the Hyundai Kona. Its brace of four-cylinder engine options include a 147 hp 2.0-liter and a 175hp 1.6-liter turbo unit. The current turbo Soul, it should be noted, features a horsepower count of 201 but an equal amount of torque as the 1.6T Kona.

Kia regularly sells over 100,000 Souls per annum. You’d have to visit Wall Street to find a place where more souls are sold in a single year. Its best year – Kia’s, that is – was 2016, when 154,768 of the diminutive subcompact crossovers found their way out of Kia showrooms. A combination of attractive pricing, good interior space given its footprint, and a funky style have created a winner for the South Korean brand.

Ages ago, Kia showed a concept called the Track’ster, a modified three-door Soul endowed with all-wheel drive and 250 horsepower. To avoid disappointment, don’t expect that level of grunt from the upcoming machine in LA.

[Image: Kia Motors]

Matthew Guy
Matthew Guy

Matthew buys, sells, fixes, & races cars. As a human index of auto & auction knowledge, he is fond of making money and offering loud opinions.

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  • APaGttH APaGttH on Nov 14, 2018

    What the Scion xB could of and should have been. I sure hope the build quality is better than the 2017 Kia Optima rental I have right now. 27K miles on it and it is spent.

    • Nels0300 Nels0300 on Nov 14, 2018

      Maybe it’s your rental. I have an Elantra Sport with 20K miles, feels more solid than my Camry did at the same mileage.. Hopefully it doesn’t fall apart in the next 7K miles.

  • Eggsalad Eggsalad on Nov 14, 2018

    I sure hope they will improve the Em Pee Gees. As a former xB1 owner, I've always liked the Soul, but there are several more compelling vehicles that do better than 24-26 city. I realize aerodynamics are an issue, but c'mon, Kia.

  • Dave Holzman My '08 Civic (stick, 159k on the clock) is my favorite car that I've ever owned. If I had to choose between the current Civic and Corolla, I'd test drive 'em (with stick), and see how they felt. But I'd be approaching this choice partial to the Civic. I would not want any sort of automatic transmission, or the turbo engine.
  • Merc190 I would say Civic Si all the way if it still revved to 8300 rpm with no turbo. But nowadays I would pick the Corolla because I think they have a more clear idea on their respective models identity and mission. I also believe Toyota has a higher standard for quality.
  • Dave Holzman I think we're mixing up a few things here. I won't swear to it, but I'd be damned surprised if they were putting fire retardant in the seats of any cars from the '50s, or even the '60s. I can't quite conjure up the new car smell of the '57 Chevy my parents bought on October 17th of that year... but I could do so--vividly--until the last five years or so. I loved that scent, and when I smelled it, I could see the snow on Hollis Street in Cambridge Mass, as one or the other parent got ready to drive me to nursery school, and I could remember staring up at the sky on Christmas Eve, 1957, wondering if I might see Santa Claus flying overhead in his sleigh. No, I don't think the fire retardant on the foam in the seats of 21st (and maybe late 20th) century cars has anything to do with new car smell. (That doesn't mean new car small lacked toxicity--it probably had some.)
  • ToolGuy Is this a website or a podcast with homework? You want me to answer the QOTD before I listen to the podcast? Last time I worked on one of our vehicles (2010 RAV4 2.5L L4) was this past week -- replaced the right front passenger window regulator (only problem turned out to be two loose screws, but went ahead and installed the new part), replaced a bulb in the dash, finally ordered new upper dash finishers (non-OEM) because I cracked one of them ~2 years ago.Looked at the mileage (157K) and scratched my head and proactively ordered plugs, coils, PCV valve, air filter and a spare oil filter, plus a new oil filter housing (for the weirdo cartridge-type filter). Those might go in tomorrow. Is this interesting to you? It ain't that interesting to me. 😉The more intriguing part to me, is I have noticed some 'blowby' (but is it) when the oil filler cap is removed which I don't think was there before. But of course I'm old and forgetful. Is it worth doing a compression test? Leakdown test? Perhaps if a guy were already replacing the plugs...
  • Crown No surprise there. The toxic chemical stew of outgassing.
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