Musk's Latest Bozo Eruption Not As Financially Damaging As the Last (so Far, Anyway)

Steph Willems
by Steph Willems

There’s a term in Canadian politics — “bozo eruption” — that, according to Wiktionary, refers to the moment when a politician or public figure says something “especially ill-considered and foolish, and which has negative repercussions for that individual and for his or her affiliated group.”

In Tesla CEO Elon Musk’s case, the eruptions seem to be ramping up. Each outburst — be it May’s dismissive earnings call, in which he called analysts’ queries “boring” before taking questions from a YouTuber, or this past weekend’s bizarre assertion that one of the Thailand cave rescuers (and Musk mini-sub disliker) is a pedophile — has a negative, if hazy, impact on the automaker’s stock price.

The most recent utterance didn’t disappoint, but it seems that pissing off Wall Street types is more consequential than accusing international heroes you’ve never met of sex crimes.

Tesla shares fell about 3.5 percent in Monday trading after Musk’s since-deleted Twitter outburst, which seems to have been provoked by British diver Vernon Unsworth’s assertion that the hastily built mini-sub Musk brought to Thailand was useless for the task of rescuing 12 trapped boys from a flooded cave. In a CNN interview published after last week’s harrowing rescue, Unsworth suggested where Musk could shove that sub.

While the stock’s decline erases about $2 billion from Tesla’s market value, May’s combative analyst call was worse. After that incident, Tesla shares fell over 5 percent.

Still, the out-of-the-blue accusation against Unsworth has investors feeling nervous, Reuters reports. The news agency claims a number of analysts and investors have claimed, off the record, that Musk’s comments are “adding to their concerns” about the CEO’s mounting distractions.

With a good number of Tesla Model 3s now rolling out of a tent, those who remain bullish on Tesla want to see all mental energy expended on turning around the cash-losing automaker. This month’s revelation that Tesla just barely squeaked past its end-of-June Model 3 production goal gave many hope, but concerns about sustained production remain. More promises followed this milestone, and those must be kept. Most important is Musk’s assertion that the company will be cash-positive before the end of the year — Tesla needs cash if it plans to go through with the construction of a Chinese assembly plant.

As for the Twitter affair, Unsworth’s wife tells Reuters that the cave diver plans to contact his lawyers upon returning to Britain on July 19th. Neither Musk nor Tesla has issued a comment on the matter.

[Image: Elon Musk/ Twitter]

Steph Willems
Steph Willems

More by Steph Willems

Comments
Join the conversation
2 of 45 comments
  • Schmitt trigger Schmitt trigger on Jul 17, 2018

    Automotive Tycoon's have been making headlines for foolish reasons for over 100 years now. RE: Henry Ford's "Peace Ship" in 1915.

  • Carroll Prescott Carroll Prescott on Jul 17, 2018

    First, Tesla was NEVER worth whatever the stock price indicated; it should have been rated in the mid teens on price since it has done nothing and is not established and is so overextended on its mission - it cannot be a car company, a battery company, intermingle with a space company, a tunnel digging company, and the myriad of other things that are zapping its resources. This company is quite frankly overvalued at $20 period.

  • MaintenanceCosts Poorly packaged, oddly proportioned small CUV with an unrefined hybrid powertrain and a luxury-market price? Who wouldn't want it?
  • MaintenanceCosts Who knows whether it rides or handles acceptably or whether it chews up a set of tires in 5000 miles, but we definitely know it has a "mature stance."Sounds like JUST the kind of previous owner you'd want…
  • 28-Cars-Later Nissan will be very fortunate to not be in the Japanese equivalent of Chapter 11 reorganization over the next 36 months, "getting rolling" is a luxury (also, I see what you did there).
  • MaintenanceCosts RAM! RAM! RAM! ...... the child in the crosswalk that you can't see over the hood of this factory-lifted beast.
  • 3-On-The-Tree Yes all the Older Land Cruiser’s and samurai’s have gone up here as well. I’ve taken both vehicle ps on some pretty rough roads exploring old mine shafts etc. I bought mine right before I deployed back in 08 and got it for $4000 and also bought another that is non running for parts, got a complete engine, drive train. The mice love it unfortunately.
Next