GM's Pulling the Trigger on the Cadillac Escala, Report Claims

gms pulling the trigger on the cadillac escala report claims

It’s hard to fathom, given the industry’s (and the public’s) addiction to utilities, but a new report claims Cadillac aims to start production on a new flagship car in late 2021. Not just any car, either, but a model with a name taken from a high-profile concept vehicle: Escala.

You’ll remember the Escala as a trim, pillarless, four-door liftback with classic rear-drive proportions, introduced at the 2016 Pebble Beach Concours d’Elegance. At the time, Cadillac president Johan de Nysschen called the concept a “potential addition” to the brand’s product lineup, but with the CT6 just beginning to roll out of dealers — and in the wake of the earlier, futureless Ciel and Elmiraj concepts — few got their hopes up.

The report comes by way of Autoline Daily, sourcing its information from auto industry data provider AutoForecast Solutions.

A vehicle called the Escala will go into production at General Motors’ Detroit/Hamtramck Assembly plant in December of 2021, the source material claims, without specifying a bodystyle. Currently, the Hamtramck facility builds the Buick LaCrosse, Chevrolet Volt, Chevrolet Impala, and Cadillac CT6 — when the lights are on, anyways. Falling sedan sales, especially those of full-size models, has led to lengthy periods of downtime.

The new vehicle, be it a large coupe (dare we dream), sedan, or something else, would borrow its architecture from the CT6.

Late 2021 isn’t far away in strategic terms, but given the rapid decline of the passenger car market, we have to wonder how many traditional two- and four-doors cars will still exist at that point. Cadillac’s currently fielding as many crossovers as it can to satisfy growing demand for utilities in the premium field. A compact XT4 joins the midsize XT5 for 2019. In the sedan realm, a duo of new models — the CT4 and CT5 — replaces the ATS, CTS, and XTS by the end of the decade.

If the Escala does come to fruition, expect a technology-packed model with some form of electrification built into its powertrain. Whether or not the brand goes ultra-lux/halo with this one remains to be seen.

Cadillac brand sales rose 14 percent in February, with volume up 5.3 percent over the first two months of 2018. Lending some doubt to the Escala report is the fact that U.S. CT6 sales haven’t touched the four-figure mark since June of last year, and growth over the past two months is just 2.6 percent above the same period last year. While that’s a better direction than the opposite, the segment’s overall trajectory points nowhere but down.

[Images: General Motors]

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  • Akear Akear on Mar 21, 2018

    All these recent developments at Cadillac make Lincoln look increasingly irrelevant.

  • Wodehouse Wodehouse on Apr 01, 2018

    This is gonna look a bit tired come late 2021. Is it gonna bring something new to class or just merely be a Cadillac version of what has existed at the other aspirational brands? I hope Cadillac is currently hard at work removing the whiff of Tahoe from a new (when?) Escalade and midsize, 3-row crossover it sorely needs to compete with the superbly realized (and bad-assed, broad shouldered American style) Navigator and the newly revealed Nautilus.

  • MRF 95 T-Bird Sears and JC Whitney also had similar dune buggy kits. The VW accessories along with the running gear for legal use just bolted on. Hmm Amazon? A Bradley GT or Kelmark kit using an electric “skateboard” platform would also be cool.
  • Inside Looking Out Cadillac now associates with rap music. In the past it was all about rock'n'roll. Rap is environmentally friendlier than rock'n'roll.
  • EBFlex This is nothing compared to what Ford is doing. The fake lightning is seeing massive price increases for 2023. Remember how they self pleasured themselves about the fake lightning starting under $40k? In 2023, the price jumps by a very Tesla like $7,000. And that’s not the biggest price jump. And much less talked about, the government fleet discounts are going away. So for a basic 3.3L Explorer, the price is jumping $8,500. S basic F150 is also now $8,500 more. Im sure the same people that complained about the oil companies making “obscene profits” will say the same thing about Ford.
  • Bobbysirhan Sometimes it seems like GM has accepted that the customers they still have are never going to come to their senses and that there aren't any new dupes on the horizon, so they might as well milk their existing cows harder.
  • Buickman how about LowIQ?