Sick of Electric Cars? Morgan Green-lights Production of One You Might Not Hate

Steph Willems
by Steph Willems
sick of electric cars morgan green lights production of one you might not hate

To some, the only thing that beats electric vehicles for soullessness is those pesky autonomous vehicle people who can’t drive adore so much. Morgan, the quirky British automaker best known for giving wood construction and wire-spoke wheels an automotive toehold in the 21st century, doesn’t do soulless.

Surely the company’s EV3, now confirmed for production next year, warrants a look. This isn’t your average Leaf, Bolt, or Model S.

Morgan first unveiled the EV3 in the spring of 2016. Since the debut of that prototype, Morgan found a technology partner in Frazer-Nash Energy Systems, allowing the storied automaker to deliver performance specs above and beyond its early estimates. With everything now in place, this fully electric version of the company’s gas-powered 3-Wheeler model is a go for third-quarter 2018 production.

From the outside, the design appears little different from the earlier prototype, harkening back to the company’s Super Sports offerings from the 1920s and 30s (though minus the external V-twin engine). Morgan assures us there’s plenty of changes afoot. New architecture and a stiffer tubular chassis hide a 21 kWh battery pack slung below the floor. Power comes by way of a liquid-cooled 34.8 kW electric motor driving a single rear wheel, just as those early British tax dodgers intended.

Thanks to Frazer-Nash, itself a former automotive nameplate, the Morgan EV3 is fast-charge capable, with a top speed of 115 miles per hour and a range of 120 miles. It should make the sprint to 60 mph in six seconds.

The company promises the EV3’s select buyers a “hands-on, exhilarating driving experience that has not previously been associated with electric vehicles.”

Despite its decidedly retro (archaic? Antiquated? Steampunk?) exterior, Morgan claims the EV3 is the first car in its history to use composite panels. Don’t worry, it’s still built by hand in the automaker’s Pickersleigh Road, UK, factory. Meaning, of course, very limited volume. This is the type of vehicle purchase that requires an order form, which buyers, including those in the U.S., can find on the company’s website.

Never mind Tesla’s promise of a new Roadster (arriving eventually, but pony up that quarter mil first). Exposed wheels, suspension, and linkages, wire spokes, a single seat, no roof or pillars, and not much car between you and the road makes this futuristic throwback the true driver’s machine. Even if it is electric.

Pricing has not yet been announced.

[Images: Morgan Cars USA]

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  • SlowMyke SlowMyke on Dec 20, 2017

    Man, I'd love to have a Morgan 3, EV or otherwise. I think they look great and would be a perfect weekend car/thing.

  • Art Vandelay Art Vandelay on Dec 21, 2017

    Curious...as electrics have become the preferred means to signal how much you care to the world, is driving a Prius the automotive equivalent of being on MySpace?

  • Inside Looking Out "And safety was enhanced generally via new reversing lamps and turn signals fitted as standard equipment."Did not get it, turn signals were optional in 1954?
  • Lorenzo As long as Grenadier is just a name, and it doesn't actually grenade like Chrysler UltraDrive transmissions. Still, how big is the market for grossly overpriced vehicles? A name like INEOS doesn't have the snobbobile cachet yet. The bulk of the auto market is people who need a reliable, economical car to get to work, and they're not going to pay these prices.
  • Lorenzo They may as well put a conventional key ignition in a steel box with a padlock. Anything electronic is more likely to lock out the owner than someone trying to steal the car.
  • Lorenzo Another misleading article. If they're giving away Chargers, people can drive that when they need longer range, and leave the EV for grocery runs and zipping around town. But they're not giving away Chargers, thy're giving away chargers. What a letdown. What good are chargers in California or Nashville when the power goes out?
  • Luke42 I'm only buying EVs from here on out (when I have the option), so whoever backs off on their EV plans loses a shot at my business.
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