By on December 5, 2017

2016 Volkswagen Touareg

Volkswagen’s 3.0-liter diesel V6 isn’t returning to the U.S. anytime soon. After forking over roughly $25 billion in the wake of its diesel deception, the company’s not exactly enthused about getting back into the compression ignition game. But that doesn’t mean buyers aren’t.

Europhiles with a penchant for low-end torque can still get their hands on a diesel Volkswagen or Audi SUV that meets federal emissions standards. And, thanks to new discounts, they’ll stand to save some money.

Earlier this fall, after two years of waiting, VW Group received approval from the Environmental Protection Agency for a 3.0-liter diesel fix. That meant newer VW Touareg and Audi Q7 models with the updated version of the oil-burning V6 could undergo repairs and return to owners’ driveways, or to the dealer sales lot.

Now, CarsDirect brings us news of a series of discounts offered on 2014-2016 models.

At VW, how much a buyers saves off MSRP depends on model year. For 2014 Touareg TDIs, of which few remain, the automaker is offering 25 percent off MSRP. For 2015 models, it’s a 20-percent discount. 2016 Touaregs that accumulated on dealer lots before VW issued a stop-sale order can now be had for 15 percent off MSRP. Going by current inventories, it’s a 2016 model you’re most likely to find. (Note: the discount does not factor in the vehicle’s destination charge.)

This spring, VW rolled out another raft of quiet discounts on repaired and compliant 2.0-liter diesel models that remained in dealer inventory.

At Audi, the brand’s 2015 Q7 TDI is marked down by 20 percent. There’s also a financing deal on offer (1.9 percent APR for 66 months or 2.49 percent for 72), with returning Audi customers handed a $1,000 bonus if they let Audi Financial handle the transaction.

VW’s 3.0-liter diesel also found a home in Porsche’s Cayenne, but there’s no word on whether that automaker plans to offer special pricing on unsold TDIs.

[Image: Volkswagen Group]

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20 Comments on “Oil Crash: Audi, Volkswagen Discounting Old 3.0-liter TDI Models...”


  • avatar
    Der_Kommissar

    “Earlier this fall, after two years of waiting, VW Group received approval from the Environmental Protection Agency for a .03-liter diesel fix. ”

    …shaving .03 liters off the TDI engine was a genius solution!

  • avatar
    MrGrieves

    I looked at a 2016 Touareg TDI for my wife. We both loved it. However, the dealer was selling it without the 15% MSRP markdown. I probably could have talked him into cutting the price down substantially, but he seemed to think it would sell without needing much discounting. He said “I’ve got some people coming in from out of state to look at this car.” We felt like that was a goofy high-pressure sales tactic and walked off the lot.

    • 0 avatar
      RHD

      “Goofy” is a nice word for such a blatant, manipulative lie.
      Saying someone else happens to be very interested in the exact car you are considering and implying that they might buy it out from under you is one of the “tricks in the book”.
      A trip to the dealership just isn’t complete if you haven’t been served a dollop or two of untruths.

      • 0 avatar
        notwhoithink

        Normally I’d say that’s an old-school trick, but not with TDIs. As a former TDI owner I spent a lot of time on TDI forums talking about diselgate, and I’ll just say these folks were fanatical about TDIs. Even after everything VW did, there was an absolutely astounding number of people desperate to get their hands on unsold 2015 and 2016 TDI models that had been made compliant. I knew of more than a few people who were searching across several states to get their next (and likely final) TDI with exactly the options that they wanted, and dealers knew it as well.

        • 0 avatar
          MrGrieves

          I think you may be right. Just checked, the car is no longer for sale. Must have gone for pretty close to sticker because the salesman was quite arrogant about the man flying in to look at it.

        • 0 avatar
          brettc

          Some of the TDI owners are nuts with a capital N (I should know, I drive one!)

          I understand the torque and the fuel economy argument, but I have no desire for another TDI when there are now better choices out there that don’t require special fuel or expensive maintenance. With a DSG equipped 2015 TDI, you’re looking at DSG changes every 40K, DEF top-ups every 10K, 507 oil changes every 10K, etc. Seems like a giant PITA to me.

    • 0 avatar
      readallover

      My father loved salesmen who would pull this garbage: He would recoil in horror and say `well, if they are coming from so far away to buy it, it isn`t fair for me to do it. And we need a car today.` Then start walking off as the salesman would promise that they could get one from another dealer, or they were getting one delivered from the factory Monday, or one was a salesman test driver and they could have it later that day…and my Father would just wave them away and say that we were off to the next dealer.

  • avatar
    jpolicke

    That’s not such a fantastic discount. My daughter got her ‘12 for 20% off sticker just because it was a leftover in 2013.

  • avatar
    PrincipalDan

    They ought to be selling it with those discounts AND throw in a crazy long warranty (like lifetime powertrain warranty.) Then it would be attractive.

  • avatar
    TDIGuy

    Any word on the Q5 TDI?

    Now we watch as VW dealers once again try to milk the TDI fans. Clinging desperately to the notion that the 20% or 25% or whatever is the discount and aren’t willing to talk prices.

  • avatar
    gasser

    25% discount on a 2014????? With MY 2018 on the lots, this is 4 years old. Total it in 6 months and see what your insurance will pay you. My offer for a 2014 would be 40-45% of MSRP plus the mileage adjustment.
    More than that, you are self insuring for a lot of $$$$. Anything more than a fender bender and the insurance company will total you out.

  • avatar
    dukeisduke

    They’re going to have to do a lot better than that, to move these things. By the way, how many vehicles are still being stored around the country? I got to thinking about these due to the Pontiac Silverdome implosion epic fail on Sunday. A Detroit Free Press article on the Silverdome mentioned the “thousands” of Volkswagens parked there.

    It made me wonder if VWoA and others had thought about possible issues related to concrete dust settling and remaining on the cars (a real possibility had the implosion succeeded), and what the plans are for the cars, given that the remains of the Silverdome are supposed to be gone in a year, and the site marketed for redevelopment.

    • 0 avatar
      notwhoithink

      “They’re going to have to do a lot better than that, to move these things.”

      They won’t, really. TDI owners (or at least a subset of them) are absolutely fanatical about it. While VW corporate was discounting the unsold and repaired 2015/2016 2.0L models, many of the dealers weren’t. They knew there was going to be more demand than supply and the dealers that stuck to their guns made a killing on them.

    • 0 avatar
      brettc

      The second implosion dumped a lot of concrete dust on a pile of cars sitting in one area of the lot, so I was wondering about that too. Maybe VW will send some guys out with some leaf blowers to clean them up and call it good.

  • avatar
    jkross22

    That discount is laughable. 1/2 off or no deal. Throw ’em up on eBay and see what happens.

  • avatar
    S197GT

    and gm has been offering 20% off current model year vehicles a few times this year.

    vw is just weird. i can’t make sense of that brand.

    • 0 avatar
      brettc

      They still don’t know WTH they’re doing in/with the U.S. market, and I don’t think they ever will.

      The new SUVs are a step forward for them along with the 6/72 warranty, but they’ll never match Subaru’s success here.


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