Believe It: There's a Deal to Be Had on the 2017 Subaru Outback

Timothy Cain
by Timothy Cain

According to Cars.com, there are roughly 17,000 copies of the 2017 Subaru Outback on dealer lots across the United States.

That’s slightly more than one month’s supply for the Outback, a high-riding crossover of a wagon that has lately attracted an average of 15,600 U.S. sales per month.

But with a modest facelift and underskin refresh due for the 2018 model year — there are already 6,000 Outbacks in stock at Subaru dealers — Subaru needs these 2017 Outbacks to disappear before full availability of MY2018 Outbacks kills demand for the outgoing model.

So Subaru is doing what Subaru doesn’t do. You can get a deal on a 2017 Subaru Outback.

Granted, it’s not the $23,500 discount witnessed last week on remaining editions of the 2017 Volvo XC90 T8 Excellence. It’s not the $6,923 price cut on remaining in-stock 2017 GMC Acadia SLTs or the $3,000 rebate on 2017 Lexus GX460s.

This is Subaru, after all, where incentivization is as rare as a Smart Fortwo EV dealer. According to TrueCar, Subaru spent just $1,009 in incentives per vehicle in July 2017, 72 percent below the industry average, the lowest of any major automaker. That equals a modest 4 percent discount on the price of an average Subaru in an industry that discounted vehicles by 11 percent in July.

For the 2017 Subaru Outback, however, CarsDirect says the typical absence of Subaru rebates remains intact, but their 2017 Outback adds enticements via interest-free financing for up to 63 months.

CarsDirect says these offers on the fifth-generation Subaru Outback “are the best they’ve ever been.”

The only problem? Outbacks don’t stay on the shelf long when there are no deals to be had. Prospective Outback customers who want to snap up Subaru’s current deal will not have many weeks before stock runs dry.

The 2018 Subaru Outback, meanwhile, is all but visually identical to the 2017 model. Engines are unchanged, but the continuously variable transmission is retuned to be smoother and more responsive, and to sound less CVTish.. The Outback is expected to be more hushed inside thanks to thicker windows. There are also infotainment upgrades.

[Image: Subaru]

Timothy Cain is a contributing analyst at The Truth About Cars and Autofocus.ca and the founder and former editor of GoodCarBadCar.net. Follow on Twitter @timcaincars.

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  • Ravenchris Ravenchris on Aug 15, 2017

    This vehicle is not my cup of tea, but posts about getting a good deal are. More, please.

  • JerseyRon JerseyRon on Aug 15, 2017

    It was my understanding that Subaru has been offering 0% up to 63 months on the Outback since July 1st. Currently, they also have the same offer on the Legacy. Definitely a good time to shop for those interested in these 2 vehicles.

  • Kjhkjlhkjhkljh kljhjkhjklhkjh A prelude is a bad idea. There is already Acura with all the weird sport trims. This will not make back it's R&D money.
  • Analoggrotto I don't see a red car here, how blazing stupid are you people?
  • Redapple2 Love the wheels
  • Redapple2 Good luck to them. They used to make great cars. 510. 240Z, Sentra SE-R. Maxima. Frontier.
  • Joe65688619 Under Ghosn they went through the same short-term bottom-line thinking that GM did in the 80s/90s, and they have not recovered say, to their heyday in the 50s and 60s in terms of market share and innovation. Poor design decisions (a CVT in their front-wheel drive "4-Door Sports Car", model overlap in a poorly performing segment (they never needed the Altima AND the Maxima...what they needed was one vehicle with different drivetrain, including hybrid, to compete with the Accord/Camry, and decontenting their vehicles: My 2012 QX56 (I know, not a Nissan, but the same holds for the Armada) had power rear windows in the cargo area that could vent, a glass hatch on the back door that could be opened separate from the whole liftgate (in such a tall vehicle, kinda essential if you have it in a garage and want to load the trunk without having to open the garage door to make room for the lift gate), a nice driver's side folding armrest, and a few other quality-of-life details absent from my 2018 QX80. In a competitive market this attention to detai is can be the differentiator that sell cars. Now they are caught in the middle of the market, competing more with Hyundai and Kia and selling discounted vehicles near the same price points, but losing money on them. They invested also invested a lot in niche platforms. The Leaf was one of the first full EVs, but never really evolved. They misjudged the market - luxury EVs are selling, small budget models not so much. Variable compression engines offering little in terms of real-world power or tech, let a lot of complexity that is leading to higher failure rates. Aside from the Z and GT-R (low volume models), not much forced induction (whether your a fan or not, look at what Honda did with the CR-V and Acura RDX - same chassis, slap a turbo on it, make it nicer inside, and now you can sell it as a semi-premium brand with higher markup). That said, I do believe they retain the technical and engineering capability to do far better. About time management realized they need to make smarter investments and understand their markets better.
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