Dodge Challenger SRT Demon Has a Personalized 'Demon Crate' and a Horsepower Clue


The latest video born of the Dodge Challenger SRT Demon teaser saga boasts a “Demon Crate” — a box that comes with 18 components, including parts, spare wheels, a mysterious “Demon Track Pack System,” and tools emblazoned with the Demon logo.
Since we now know how the Demon shed its weight, what extra customization could the “Crate” bring?
“It’s not intended for a road course; rather, each customer can decide at the time of order, or once they own the car, or even on a moment’s notice that they want their car to favor street performance, drag strip performance or something in between,” FCA said in a release.
The box will have a personalized badge displaying the owner’s name, the car’s serial number, as well as the VIN.

There is some speculation that there is a not-so-hidden message in the photo FCA released of the nameplate.
CNET suggests that the “0757” serial number denotes that the Demon will produce 757 horsepower, a 50 hp bump from the Hellcat’s 707 horses. This is certainly believable, especially considering the name of the “owner.” Tom Coddington was one of the founding fathers of Dodge/Chrysler drag racing and a member of the original Ramchargers.
FCA plans to trickle bits of information to us every week until the Demon’s launch in April, so the vehicle’s mysteries won’t remain unknown for long.
[Images: Fiat Chrysler Automobiles]
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- Jeff S I don't believe gm will die but that it will continue to shrink in product and market share and it will probably be acquired by a foreign manufacturer. I doubt gm lacks funds as it did in 2008 and that they have more than enough cash at hand but gm will not expand as it did in the past and the emphasis is more on profitability and cutting costs to the bone. Making gm a more attractive takeover target and cut costs at the expense of more desirable and reliable products. At the time of Farago's article I was in favor of the Government bailout more to save jobs and suppliers but today I would not be in favor of the bailout. My opinions on gm have changed since 2008 and 2009 and now I really don't care if gm survives or not.
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- Stuart de Baker I didn't bother to read this article. I'll wait until a definitive headline comes out, and I'll be surprised if Tesla actually produces the Cybertruck. It certainly looks impractical for both snowy and hot sunny weather.
- Stuart de Baker This is very interesting information. I was in no danger of buying a Tesla. I love my '08 Civic (stick), and it feels just as responsive as when I bought it 11 years ago with 35k on the clock (now 151k), and barring mishaps, I plan to keep it for the next 25 years or so, which would put me into my mid-90s, assuming I live that long. On your information, I will avoid renting Teslas.
- RHD The only people who would buy this would be those convinced by a website that they are great, and order one sight-unseen. They would have to have be completely out of touch with every form of media for the last year. There might actually be a few of these people, but not very many. They would also have to be completely ignorant of the Hyundai Excel. (Vinfast seems to make the original Excel look like a Camry in comparison.)
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The Crate is to put all the broken pieces in after 20% of the new owners crash them in the first day off the lot.
757 is too low, hp will be a lot more than the current 707. Quarter mile will be in the 9's.