Falcon Name Bites the Dust as Ford Pulls Out Down Under

Steph Willems
by Steph Willems

It’s a sad day in Australia as Ford Motor Company closes the door on 91 years of domestic vehicle production.

Some 600 Ford employees are now out of work after the automaker shut down factories in Melbourne and Geelong. This marks not just the end of Australian Ford production, but the death of a long-running nameplate.

The last vehicle to roll off the country’s assembly lines was a six-cylinder, rear-wheel-drive Ford Falcon XR6. That nameplate, born in the U.S. in 1960 (thanks to Henry Ford II’s “whiz kids”), stayed alive in Australia after bowing out of the U.S. market in 1970. Ford produced a total of 3.5 million Falcons, including the 1973 XB GT coupe famously driven by Mel Gibson in The Road Warrior.

The last production vehicle will live out its days in the Ford Australia museum.

While the situation is grim, the closures were a long time coming. In July, Ford of Australia ended production of the iconic Falcon Ute, a body style the country’s citizens invented (by demanding it) in 1934. That leaves Toyota and GM subsidiary Holden as the only remaining vehicle manufacturers, and both have similarly pledged to leave the country.

The common refrain: production costs are too high, and the country is too far away from high-volume markets.

Not surprisingly, Australia’s automotive industry remains a hot-button political issue within its own borders. Thousands of jobs could be lost and the country’s many suppliers could fold when the remaining automakers leave — 40,000, according to government estimates.

Though it no longer makes cars, the Blue Oval’s presence will continue to sell and service imported vehicles. Development and design work on the company’s global vehicles continues in Australia, as well.

[Sources: Associated Press; Sydney Morning Herald] [Image: Five Starr Photo/ Flickr]

Steph Willems
Steph Willems

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  • ToddAtlasF1 ToddAtlasF1 on Oct 09, 2016

    Color me green with envy. Ford can't end its presence in the US market soon enough. Maybe if their customers had no choice but to buy better cars, they'd live better lives.

    • Old Man Pants Old Man Pants on Oct 09, 2016

      Thanks for rescuing an otherwise sane and sober TTAC day. We were a couple quarts low on whack.

  • Jeff S Jeff S on Oct 09, 2016

    I doubt very much that Ford will not make vehicles in the US. Ford is going more to global platforms except the F series trucks and even those could eventually become global. I do see more of the manufacturers using cheaper labor markets for their subcompact and compact vehicles.

  • Probert They already have hybrids, but these won't ever be them as they are built on the modular E-GMP skateboard.
  • Justin You guys still looking for that sportbak? I just saw one on the Facebook marketplace in Arizona
  • 28-Cars-Later I cannot remember what happens now, but there are whiteblocks in this period which develop a "tick" like sound which indicates they are toast (maybe head gasket?). Ten or so years ago I looked at an '03 or '04 S60 (I forget why) and I brought my Volvo indy along to tell me if it was worth my time - it ticked and that's when I learned this. This XC90 is probably worth about $300 as it sits, not kidding, and it will cost you conservatively $2500 for an engine swap (all the ones I see on car-part.com have north of 130K miles starting at $1,100 and that's not including freight to a shop, shop labor, other internals to do such as timing belt while engine out etc).
  • 28-Cars-Later Ford reported it lost $132,000 for each of its 10,000 electric vehicles sold in the first quarter of 2024, according to CNN. The sales were down 20 percent from the first quarter of 2023 and would “drag down earnings for the company overall.”The losses include “hundreds of millions being spent on research and development of the next generation of EVs for Ford. Those investments are years away from paying off.” [if they ever are recouped] Ford is the only major carmaker breaking out EV numbers by themselves. But other marques likely suffer similar losses. https://www.zerohedge.com/political/fords-120000-loss-vehicle-shows-california-ev-goals-are-impossible Given these facts, how did Tesla ever produce anything in volume let alone profit?
  • AZFelix Let's forego all of this dilly-dallying with autonomous cars and cut right to the chase and the only real solution.
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