Wolfsburg Kunstmuseum Remembers With Remy Markowitsch's "Nudnik: Forgetting Josef Ganz"

Ronnie Schreiber
by Ronnie Schreiber

The history of the city of Wolfsburg, Saxony, in Germany is inseparable from that of Volkswagen.

The municipality was established originally in 1938 as Stadt des KdF-Wagens bei Fallersleben. It was intended as a model town based around the factory the Nazis built to make Dr. Porsche’s KdF-Wagen, what became the Type I Volkswagen, or Beetle.

To put that historical link between the automobile company and the city into an artistic context, the Kunstmuseum Wolfsburg is holding an exhibition running through November 9, 2016 titled “ Wolfsburg Unlimited: A City As A World Laboratory“.

The exhibit includes seven works, an eclectic curating featuring art works, documents, photographs, architectural models, advertising materials, videos, and even a very rare chassis of a 1934 Standard Superior “Volkswagen”, which is considered by more than a few people to have influenced Dr. Porsche’s design.

The Standard Superior chassis is part of a room sized installation titled “Nudnik. Forgetting Josef Ganz”, by Swiss artist Rémy Markowitsch. Ganz was the editor of Motor-Kritik magazine in the late 1920s and early 1930s and in its pages he advocated for the manufacture of “volkswagens” — inexpensive “peoples’ cars.” Dutch engineer and author Paul Schilperoord has made it his life’s vocation to restore Ganz’s role in automotive history and the Standard chassis belongs to him.

Markowitsch’s work includes a wall with reproductions of the covers of Motor-Kritik issues, ending in a scaled up repro of the cover featuring the Standard Superior chassis, only instead of using an image, it uses the actual chassis.

Schilperoord tells me that it’s likely one of only three Superiors that survived in any manner. It was recently one of 13 Cars That Changed the World, an exhibit Top Gear’s James May curated last year in London

On another wall are prints of Markowitsch’s almost sinister looking black and white close-up photographs of industrial equipment and one wall features a large copy of a photograph from Schilperoord’s book on Ganz, showing the engineer at the wheel of his personal volkswagen prototype, which he nicknamed the Maikaefer (May beetle in German). In the middle of the hall is a realistic reproduction of a white duck (albeit with a neck that’s been twisted around) sitting on a gold colored globe. I’m not sure what the symbolism of the canard is, but the installation seems powerful from the photos that I’ve seen.

Considering that Wolfsburg Unlimited is being at least partially underwritten by the Volkswagen company, the exhibition doesn’t shy away from unsavory aspects of the company and Wolfsburg’s histories. It even includes a work alluding to VW’s current diesel emissions cheating scandal. There is a wall sized version of one of the fake magazine advertisements critical of VW that went up around Paris when that city hosted the recent global climate change conference. It’s in the style of the classic ads created for Volkswagen in the 1960s and ’70s by the Doyle Dane Bernbach agency and shows a Jetta diesel sedan with “We’re sorry that we got caught” in the font VW has used for decades.

Besides Markowitsch, artists involved in the exhibition are Franz Ackermann, Nevin Aladag, Christian Andersson, Peter Bialobrzeski, John Bock, Janet Cardiff / George Bures Miller, Christo, Don Eddy, Douglas Gordon, Heidersberger, Peter Keetman, Anselm Kiefer, Pia Lanzinger, Eva Leitolf, Marcel Odenbach, Arnold Odermatt, Nam June Paik, Antoine Pesne, Peter Roehr, Didier Rittener, Julian Rosenfeldt, Werner Schroeter, Luc Tuymans, James Welling, and Charles Wilp.

Psychomotor-12 by Remy Markowitsch.

A 352-page catalog, with essays by art critics and interviews of some of the artists, is available in the museum gift shop for €35. Guided tours are available. Check the museum’s website for the schedule.

The Wolfsburg Unlimited exhibition is supported and funded by the city of Wolfsburg, Niedersächsische Sparkassenstiftung (the North Saxony Banking Foundation), Sparkasse Gifhorn-Wolfsburg (a bank), Pro Helvetia (a Swiss government cultural support foundation) and by Volkswagen Financial Services AG.

[Images: Marek Kruszewski Courtesy Galerie Eigen + Art, Josef Ganz Archives / Paul Schilperoord, Den Haag, Remy Markowitsch]

Ronnie Schreiber edits Cars In Depth, a realistic perspective on cars & car culture and the original 3D car site. If you found this post worthwhile, you can get a parallax view over at Cars In Depth. – Thanks for reading – RJS

Ronnie Schreiber
Ronnie Schreiber

Ronnie Schreiber edits Cars In Depth, the original 3D car site.

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  • Dukeisduke Dukeisduke on Jun 01, 2016

    The display looks like something that Dieter from "Sprockets" might have dreamed up. All it needs is a monkey that you can touch.

  • Vaujot Vaujot on Jun 02, 2016

    Ronnie, Wolfsburg is in the German federal state Niedersachsen which translates as Lower Saxony, not Saxony or North Saxony. There are three German states with Saxony in their name, Saxony (Sachsen), Saxony-Anhalt (Sachsen-Anhalt) and Lower Saxony (Niedersachsen).

    • Vaujot Vaujot on Jun 02, 2016

      I should add: thanks for the interesting article.

  • Redapple2 Love the wheels
  • Redapple2 Good luck to them. They used to make great cars. 510. 240Z, Sentra SE-R. Maxima. Frontier.
  • Joe65688619 Under Ghosn they went through the same short-term bottom-line thinking that GM did in the 80s/90s, and they have not recovered say, to their heyday in the 50s and 60s in terms of market share and innovation. Poor design decisions (a CVT in their front-wheel drive "4-Door Sports Car", model overlap in a poorly performing segment (they never needed the Altima AND the Maxima...what they needed was one vehicle with different drivetrain, including hybrid, to compete with the Accord/Camry, and decontenting their vehicles: My 2012 QX56 (I know, not a Nissan, but the same holds for the Armada) had power rear windows in the cargo area that could vent, a glass hatch on the back door that could be opened separate from the whole liftgate (in such a tall vehicle, kinda essential if you have it in a garage and want to load the trunk without having to open the garage door to make room for the lift gate), a nice driver's side folding armrest, and a few other quality-of-life details absent from my 2018 QX80. In a competitive market this attention to detai is can be the differentiator that sell cars. Now they are caught in the middle of the market, competing more with Hyundai and Kia and selling discounted vehicles near the same price points, but losing money on them. They invested also invested a lot in niche platforms. The Leaf was one of the first full EVs, but never really evolved. They misjudged the market - luxury EVs are selling, small budget models not so much. Variable compression engines offering little in terms of real-world power or tech, let a lot of complexity that is leading to higher failure rates. Aside from the Z and GT-R (low volume models), not much forced induction (whether your a fan or not, look at what Honda did with the CR-V and Acura RDX - same chassis, slap a turbo on it, make it nicer inside, and now you can sell it as a semi-premium brand with higher markup). That said, I do believe they retain the technical and engineering capability to do far better. About time management realized they need to make smarter investments and understand their markets better.
  • Kwik_Shift_Pro4X Off-road fluff on vehicles that should not be off road needs to die.
  • Kwik_Shift_Pro4X Saw this posted on social media; “Just bought a 2023 Tundra with the 14" screen. Let my son borrow it for the afternoon, he connected his phone to listen to his iTunes.The next day my insurance company raised my rates and added my son to my policy. The email said that a private company showed that my son drove the vehicle. He already had his own vehicle that he was insuring.My insurance company demanded he give all his insurance info and some private info for proof. He declined for privacy reasons and my insurance cancelled my policy.These new vehicles with their tech are on condition that we give up our privacy to enter their world. It's not worth it people.”
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