By on May 26, 2016

Cosworth

A company whose name is synonymous with performance wants to put down roots in Big Three territory.

Cosworth, the British manufacturer of specialized engine parts and electronics, aims to open a $30 million plant in the northern suburbs of Detroit by 2018, Automotive News reports.

The Shelby Township facility will produce V8 cylinder heads for an unnamed producer of “high-performance road cars,” according to Cosworth CEO Hal Reisiger.

Made possible by a $2.1 million loan granted by the Michigan Economic Development Corporation, the facility will employ up to 110 people. The grant helped lure Cosworth away from its U.S. business base in Indiana.

While there’s only a single customer for now, more parts for more manufacturers could follow, something Cosworth is crossing its fingers for. Reisiger said the plant will have enough flexibility to produce several products at once.

The company’s long-term goal is to either expand the plant or build a new facility next to the existing one.

A V8 engine developed by Cosworth will find a home under the hood of TVR’s newest bit of eccentric motoring, the first of four models planned by the on-again, off-again British automaker. The company also offers aftermarket Power Packages for the Toyobaru twins, crate engines, racing engines and electronics, and a slew of performance parts.

[Image: Rev 13:18/Flickr]

Get the latest TTAC e-Newsletter!

Recommended

17 Comments on “British Invasion: Cosworth to Set Up Shop in Detroit...”


  • avatar
    ajla

    2019 Chevrolet Cruze Cosworth.

  • avatar
    VW16v

    If you listen to Trump you would think American manufacturing completely left for Mexico and China. Art of the deal for angry. It’s the “art of the deal”.

    • 0 avatar
      28-Cars-Later

      http://www2.itif.org/2015-myth-american-manufacturing-renaissance.pdf

    • 0 avatar
      threeer

      In large part, it has. Although some project America will once again be the largest manufacturing country in the world down the road, what will be produced will be goods manufactured by highly-automated production lines. The jobs that helped build the middle class here in America are offshore/out of country and despite the political talking points this election circus (I mean, cycle) neither industry, politicians or most importantly the consumer have much desire to do what is necessary to bring an appreciably large percentage of production back to America.

      It is cool, however, that Cosworth is coming to the U.S. I’d love to see other tuning/performance shops make their way to our shores.

  • avatar
    DeadWeight

    I live approx 8-10 miles from where I know they will set up shop.

    It’s a large industrial corridor that broke ground in approx 2001, called Cherry Creek Corporate Park, then got hammered in 2008-2010, and is now thriving again with new industrial facilities being built (steel frame fabrication and R&D structures).

    It’s off of M-53 and 23 mile road and is a massive complex.

    Cosworth had better diversify their client base, however, because there’s a LOT of competition within a 40 square mile radius (from Northville to Warren to Sterling Heights to Milford to Romulus to Windsor to Madison Heights to Dearborn to Detroit itself , and everywhere in between).

    • 0 avatar
      ahhter

      I don’t think local competition is a concern for their business model since their focus appears to be on international OEM partnerships. Like many of those other companies, they likely chose the area due to proximity to such a large number of HQ and OEM satellite offices.

      • 0 avatar
        Xeranar

        Bingo….This is far more about being down the street than anything else. A quick car ride to HQ is better than a plane ride or a several hour drive. Now you can be in their face, at their meetings, and generally around which is a good thing for a small player looking to get more involved.

    • 0 avatar
      sgeffe

      What do they offer for the Toyobaru vehicles?

      That’s gotta be wicked!

    • 0 avatar
      DeadWeight

      This is probably true, at least with respect to a company such as Cosworth, which is far smaller and far more a truly specialized niche player than many, say Tier I or II automotive suppliers.

  • avatar
    James2

    It just has to be “Ford Cosworth”.

  • avatar

    I’ve said it before and I’ll keep saying it: the Detroit region isn’t about building “American cars”. It’s the center of the global auto industry as much as NYC is the heart of the financial industry and as Los Angeles is to movies/tv/video.

    This follows by a day or so news that Google is opening up an autonomous vehicle R&D center in Novi.

    Historical note: Shelby Twp is where the Packard Proving Grounds are located. Packard had a transmission factory nearby as well.

    • 0 avatar
      DeadWeight

      I’m currently working on a hush-hush deal in a Detroit suburb with a Tech Company (but that’s all I can say lest I be assassinated by drone & hellfire missile strike).

      • 0 avatar
        DeadWeight

        I should have further specified it is a tech company further immersing itself into the vehicle industry, and the metro Detroit area is where they *must* be for this purpose.

        Most tech company executives still have no clue as to how many truly competent engineers reside and work in the metro Detroit area; it’s a literal breeding ground and the major leagues of advanced engineering not just in automotive-related industries, but aviation, defense, etc.


Back to TopLeave a Reply

You must be logged in to post a comment.

Recent Comments

  • The Comedian: Would it pass GM’s own toolbox test? https://youtu.be/GrahNMrlOIY
  • ToolGuy: Latest Proposal to OEM’s Which Will Not Be Adopted… “Road Warrior Edition” or model...
  • ToolGuy: Corey, I don’t think Mopar was necessarily referring to the input side of the equation.
  • ToolGuy: I think the idea is that many EV fans have or are perceived to have a religious fervor for electricity and a...
  • ToolGuy: Serious comment: These guys are becoming masters of doing more with less. People love this stuff. Jackass...

New Car Research

Get a Free Dealer Quote

Staff

  • Contributors

  • Timothy Cain, Canada
  • Matthew Guy, Canada
  • Ronnie Schreiber, United States
  • Bozi Tatarevic, United States
  • Chris Tonn, United States
  • Corey Lewis, United States
  • Mark Baruth, United States
  • Moderators

  • Adam Tonge, United States
  • Corey Lewis, United States