Honda Continues Shift Toward SUVs, Crossovers With 2016 Pilot Production
With the 2016 Pilot leaving the assembly line starting Thursday, Honda continues its progress toward more SUVs and crossovers over passenger cars.
According to American Honda sales boss John Mendel, 49 percent of the automaker’s U.S. production consists of SUVs and crossovers, and could go further depending on the growth rates between passenger car and light-duty truck markets, The Detroit Bureau reports.
The increase is being aided by Honda’s Lincoln, Ala. factory, where the Pilot, Odyssey and Acura MDX are assembled. The facility is expected to produce 120,000 Pilots annually once production is at full bore, and will begin production of the second-gen Ridgeline in the near future. Mendel says the factory has “some upside potential” as more new product and capacity comes online.
In addition, Honda’s new plant in Celaya, Mexico is helping the automaker enter the U.S. subcompact crossover market with the introduction of the HR-V, whose competitors include the Jeep Renegade and Chevrolet Trax.
Mendel says Honda is looking for more opportunities to expand, though the search for so-called “white space” may diminish over time, prompting the automaker to seek better fortunes over “an incremental 5,000 units of sales.”
[Photo credit: Honda]
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