Pickup Trucks Grab Three Best-Selling Positions In America In Five Consecutive Months

Timothy Cain
by Timothy Cain
pickup trucks grab three best selling positions in america in five consecutive months

The pickup truck world’s consistent hold on the whole of American best seller’s podium is steadily tightening.

January 2015 was the fifth consecutive month in which all three of America’s best-selling vehicle lines were pickup trucks.

It’s nothing new for Americans to see the Ford F-Series atop the monthly leaderboard. Not since the Cash For Clunkers-fuelled August 2009 has the F-Series not been the top-selling vehicle line in America.

We’re also accustomed to seeing the Chevrolet Silverado in the second spot. Only three times in 2014 did the Silverado fall from the silver medal position, and only twice did it surrender that position to a car.

With ever-strengthening Ram P/U sales, however, pickup trucks now routinely claim all three top spots. Not only did they do so in January 2015 – a month in which total pickup volume jumped 22% – and each of 2014’s final four months, they also did so in January and March of 2014. In fact, the Ram outsold the Silverado in March, though not the combined GM twins.

On an annual basis, 2014 was the first year since 2003 that the F-Series, Silverado, and Ram topped America’s best seller list.

In September, the three trucks combined for 146,651 sales, 62,925 more than the top three cars managed.

In October, their 150,210-unit total was higher than the total sales achieved by all but three brands: Ford, Chevrolet, and Toyota.

In November, the 137,713 F-Series’, Silverados, and Rams sold was greater than the total achieved by the five next-best-selling vehicles.

In December, the top three trucks generated 176,414 combined sales, more than double the number of sales achieved by the three top SUVs/crossovers.

In January, 10.3% of the new vehicles sold and 84.7% of the full-size trucks sold were F-Series, Silverado, or Ram pickup trucks.

The three top trucks, however, are only the tip of the collective best-selling iceberg. 30 nameplates account for half the new vehicles sold in America in January, leaving the remaining 89% of nameplates to fight over 50% of the market.

Timothy Cain is the founder of GoodCarBadCar.net, which obsesses over the free and frequent publication of U.S. and Canadian auto sales figures.

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  • Thegamper Thegamper on Feb 25, 2015

    These statistics make me sad. I guess I will never understand the popularity of trucks. Here's hoping for $5.00/gallon gasoline.

    • See 37 previous
    • Art  Vandelay Art Vandelay on Feb 27, 2015

      @psarhjinian "...I have the right to call you all sorts of awful names under the first amendment" No, not really. You have the right to call the Federal Government all sort of names under the First Amendment and even do it on TV, a newspaper, or the internet. Doing this to private citizens can get you sued for libel and slander in some cases. And unless you live in one of the less gun friendly states you are likely surrounded by folks packing. You don't realize it because they do it in a lawful and respectful manner. Carrying a pistol is one of those things you do all the time unless of course specifically prohibited. It's like my car and healthcare insurance. I generally don't need it but I never know when or where I will so best to keep it up to date.

  • Jeff S Jeff S on Feb 26, 2015

    Highdesert, Your friend finally decided to sell his 92 S-10. I still have my 99 S-10 extended cab with 104k miles on it. There are a lot of pickups where I live, most are domestic brands. Crossovers in all sizes seem to be the must have vehicle. People are going to buy and drive what they like and it would take a significant increase in fuel prices to change most people's vehicle choices.

  • Jwee I think it is short sighted and detrimental to the brand. The company should be generous to its locked-in user base, treating them as a resource, not a revenue stream.This is what builds any good relationship, generosity to the other partner. Apple does with their products. My iPhone is 5 years old, but I keep getting the latest and greatest updates for free, which makes me feel valued as a customer and adds actual value. When it is time for a new phone, Apple past treatment towards me certainly plays into my decisions (as did BMW's - so long subscription extracting pigs, its been a great 20 years). Imagine how much good will and love (and good press) Polestar would get from their user base if they gave them all a "68 fresh horses" update overnight, for free. Brand loyalty would soar (provided their car is capable).
  • ToolGuy If I had some space I would offer $800 and let the vehicle sit at my place as is. Then when anyone ever asked me, "Have you ever considered owning a VW?" I would say "Yes."
  • ToolGuy In the example in the linked article an automated parking spot costs roughly 3% of the purchase price of the property. If I were buying such a property, I would likely purchase two parking spots to go with it, and I'm being completely serious.(Speaking of ownership vs. subscription, the $150 monthly maintenance fee would torque me off a lot more than the initial acquisition cost.)
  • ToolGuy "which will be returned as refunds to citizens of the state" - kind of like the Alaska Permanent Fund? Make the amount high enough and I will gladly move to California to take advantage (my family came close to moving there when I was a teen, and oodles of people have moved from CA to my state, so I'm happy to return the favor).Note to California: You probably do not want me as a citizen.
  • ToolGuy Nice torque figure.