Kia KH Heralds The Start Of The "Monkfish Age" In Automotive Design

Derek Kreindler
by Derek Kreindler
kia kh heralds the start of the monkfish age in automotive design

When the Chrysler Concorde and Chevrolet Camaro underwent redesigns in the late-1990s, automotive critics lamented the start of the “catfish” era in car design. The Kia KH is moving forward with the aquatic-creature theme, sporting a snout that resembles a monkfish, an even uglier sea-being.

Kia will debut their new luxury sedan at the Geneva Auto Show in March, but apparently won’t sell the car in Europe. It’s unclear whether the car will be sized closer to the Hyundai Genesis or Equus. The KH will not be the name of the car either – Kia is apparently crowdsourcing the name of the car via Facebook. Troll away.



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  • Mandalorian Mandalorian on Feb 28, 2012

    Maserati much?

  • Mr Nosy Mr Nosy on Feb 29, 2012

    Well, if KIA wants to appeal to the facebook mentality,why bother with a name at all? Just give new buyers of this vehicle a chrome(Or brushed nickel.)alpha-numeric lettering & template kit,and then let the i & My crowd go to town.Of course some sort of KIA rewards & registration site(Using their cars' names-"For anonymous research & data gathering purposes only",of course.)will be needed to encourage use of the naming kit.I predict many new KIAs named via this process will be "password","Kaitlin2004",or "Sparky#1".

    • Jack Baruth Jack Baruth on Feb 29, 2012

      "I predict many new KIAs named via this process will be 'password'" Offical Hearty Laugh From The TTAC Editors Award!

  • Cprescott It is ugly enough. But why? You refuse to build enough of your products for your consumers.
  • Cprescott Only if your income also gives you more votes.
  • MrIcky It's always nice to see a car guy put in charge of cars instead of an accountant. I wish him well and look forward to some entertaining reveals. I think he and Gilles may be the only industry people that I actually enjoy listening to.
  • Master Baiter It doesn't matter whether autonomous vehicles are better or worse drivers than humans. Companies with deep pockets will find themselves sued over incidents like this. Enough lawsuits and the whole business plan collapses. Cheaper to just put a human behind the wheel.
  • MaintenanceCosts How many dogs are wiped out by human drivers annually?Which type of driver wipes out more dogs per mile? Per trip?Without some context there's not much information here.
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