Porsche Cayenne Accounts For 44.7 Of Brand's US Sales

Derek Kreindler
by Derek Kreindler

We’ve all heard anecdotal evidence of just how important cars like the Cayenne and Panamera are for Porsche’s financial health. Freelance analyst Timothy Cain has done the unenviable task of analyzing the data and his findings show just how important the apostate P-cars are for the company.

Subtracting Cayenne sales for this year from Porsche’s total means that Porsche would have sold 16,045, lower than Porsche’s 2002 sales total (when the Cayenne wasn’t being sold). 20.3 percent of Porsches sold were 911 models, while the Panamera accounted for 24 percent of sales. The Cayman and Boxster made up a mere 5 and 6 percent respectively. Porsche just missed 30,000 units in 2011, but should easily break that this year, thanks to the all new 911 and the dubiously named Panamera GTS.

Derek Kreindler
Derek Kreindler

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  • Imag Imag on Jan 23, 2012

    This is why the 4 cylinder sport Porsche/Audi/VW was canceled. The only people buying sports (super)cars are the wealthy. Americans buy pony cars, but they aren't much sportier than a Cayenne. I have my fingers crossed that the FR-S will bring a little resurgence, but I don't think it will be more than a blip on the overall sales charts.

  • Carve Carve on Jan 23, 2012

    Isn't the Cayenne the least reliable vehicle on the market?

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    • Luke42 Luke42 on Jan 24, 2012

      @amac "A car like a 535i wagon or Cayenne, but with Honda-like reliability, would be my ideal, perfect dream-car. I don’t know why nobody seems to be able to make something like that." Sounds like you want a CR-V or a Subaru Outback. Yes, I wanted a real wagon, too, but I had to buy a CUV because that's all that they made for guys like me in 2002 when my Escape was built.

  • Pgcooldad Pgcooldad on Jan 23, 2012

    Sergio and I wouldn't mind picking up 5-8000 of those sales here in the US :)

  • Cutchemist42 Cutchemist42 on Jan 24, 2012

    Really wish the Miata fighter was going ahead. Sad to see a "sports" car company cancel a sports car that would ruin it's SUV image.