Toyota Bringing Yaris 5-Door to U.S.

Justin Berkowitz
by Justin Berkowitz

Talk about the right place at the right time. Toyota's Yaris three-door hatchnack– excuse me, three-door liftback— and four-door sedan have been taking numbers and kicking names in the American new car market. Well, duh. First, Yari are fuel-efficient wee beasties (34/40 or fight). Second, despite a whole bunch of piggish SUVs, Toyota is still the small-car manufacturer of the moment. And third, they are cheap ($11,350 and up). So it makes sense that ToMoCo would bring the five-door Yaris– already on sale in Canada and most of the rest of the world– to the US. Americans certainly seem to have warmed-up to hatchbacks. As the basic Yaris is already America-compliant in terms of crash testing and emissions, it's a no brainer. If only the D2.8 were so smart. Lucky? Well-prepared? Prescient? Your choice.

Justin Berkowitz
Justin Berkowitz

Immensely bored law student. I've also got 3 dogs.

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  • CB1000R CB1000R on Jul 01, 2008

    bout time. Hope I can still get a stripper, you know---crank windows and no radio, OTD @$12000? that would be awesome.

  • Rudiger Rudiger on Jul 01, 2008
    drifter: "Becuase it’s Scion clone is already sold in US."Not exactly. It's the same platform but the Scion xD has a 1.8L engine while the Yaris has a 1.5L.
  • Davey49 Davey49 on Jul 02, 2008

    psarhijinian- 3 door hatches look better hitman1970- did sorority girls drive Saabs? universalspectator- the black sock/bermuda short crowd is a HUGE market. Won't hurt to cater to them.

  • Davey49 Davey49 on Jul 02, 2008

    I prefer my center IP. It's easier to see because all I have to do is turn my head. I don't have to move my head and refocus. I can actually see the speedo position with peripheral vision so for the most part I don't even have to move my head.

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