Autoblog Backs GM in Fight for Global Dominance
On the subject of the contest between GM and Toyota for the title "World's Largest Automaker," Autoblog jeffe John Neff accepts an unnamed source (via Reuters) and pronounces GM the winner. Strangely (for a man who's devoted a sizable chunk of cyber-space to the battle), Neff writes that "owning this title makes little difference to either automaker." Readers familiar with Toyota's profits– which dwarf GM's– would be forgiven for thinking that's where Neff's going. Readers familiar with Toyota's growing U.S. market share– as opposed to GM's shrinking market share– would also be forgiven for thinking that's where the story is about to go. Uh-uh. "Even if Toyota does pass GM in global sales for 2008, however, we don't expect it will be able to keep the title for very long before the General snaps it back. GM has a stronger presence in China and is doing very well in emerging markets, while Europeans seem to have taken a liking to the Chevy brand over there. If GM can get its U.S. sales back up, we expect it will remain the world's largest automaker." And as my Dad likes to say, if my grandmother had wheels, she'd be a trolley car.
[FYI John Neff discusses blogs vs. the trad media with his pals here.]