#zoe

Re-appointed through 2018 last month by Renault-Nissan shareholders by a margin of 85 percent, CEO Carlos Ghosn has adjusted his sights on Volkswagen, General Motors and Toyota in an effort to take one of their spots as a member of the Global Three.

This is the Renault Zoe. It’s like most EVs on the road, with its limited range, limited power, and limited usability.

Unlike the other EVs, however, the Zoe comes with DRM attached to its battery pack. In short: If you value your ability to drive the Zoe at all, then you will submit to a rental contract with the pack’s manufacturer. Should you fail to pay the rent or your lease term expires, Renault can and will turn your Zoe into an expensive, useless paperweight by preventing the pack’s ability to be recharged, consequences be damned.

It’s only the beginning.