Tag: viva

By on February 23, 2010

The Canadian car market has always been dominated by US makes. But the “special relationship” has also resulted in some curious efforts to maintain a sense of unique identity, or respond to the distinctive characteristics of the market.  We had our Plodges (mixed styling of the Dodge and Plymouth models), Beaumonts (sold at Pontiac dealerships with Chevrolet engines and Pontiac style trim), Meteors, Mercury trucks, Fargo trucks, etc. along with various European makes including Vauxhall. In addition to selling its models under the Vauxhall brand, GM’s British subsidiary also created the Envoy name just for Canada. The Vauxhalls where sold by Pontiac/Buick dealers, and so as not to be left out, the Chevrolet/Oldsmobile dealers recieved the Envoy badged versions, like this Epic. (Read More…)

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