Tag: NYIAS

By on March 28, 2016

Mazda Miata RF reveal at NYIAS, Image: © 2016 Bark M./The Truth About Cars

The auto show press conference is a strange phenomenon. More often than not, it’s an executive from a foreign land, reading what is likely his third or fourth language from an obvious teleprompter, getting ready to introduce a car that we’ve all already seen at a “preveal” party. He’s typically using words like “social media,” “lifestyle,” and “aspirational,” all to describe a car that will likely sell less than twenty thousand units — if it even makes it to market.

The speeches are full of safe, non-threatening language, and normally take place in front of screens that rotate stock photos of happy multicultural families enjoying life on sunny, non-homogeneous days. The music is more Wagner than Bach, with thunderous bass and drums booming through speaker systems that even The Darkness might look at and say, “That’s a bit excessive.” And then, finally, a wall lifts and a car appears through a screen of smoke to thunderous applause from a press corps that can’t wait to rewrite the embargo materials already in their collective inbox.

So when Masahiro Moro, President and CEO of Mazda North American Operations, calmly stood next to his gorgeous new creation last week, with little fanfare or adulation, and said these words in while standing front of a black wall, accompanied only by the silence of the room, I believe he did it purposefully. Here’s what he said:

“Other companies have become quite successful by not caring if their cars are boring or not.”

Mic drop. And you know what? Moro-san is absolutely right.

(Read More…)

By on March 25, 2016

Scion Booth Sign at 2016 New York International Auto Show, Image: © 2016 Mark Stevenson/The Truth About Cars

Prior to the New York International Auto Show, Toyota distributed an upbeat press release. Come party with us, it said. “Scion is not going away quietly.”

Yet, as I walk toward Scion’s booth, a quiet unease fills a void once occupied by a loud, confident generational pulse. The typical eye-catching signs with heavily embossed, trendy hashtags are all but entirely absent upon my arrival. Massive subwoofers sit dormant inside 13 years’ worth of one-off tuner concepts. Engineered studio lighting softly highlights the vehicles on display, while simultaneously attempting to hide the vast, empty spaces between them.

Scion’s show booths are normally chock-full of tchotchkes and the beautiful people handing them out — but not today.

(Read More…)

By on March 25, 2016

Genesis New York concept at NYIAS

It was the end of the first day at the New York International Auto Show, a time when most “journalists” would normally have stopped doing anything that resembled work. Yet there we all were, assembled out in the hallway of Javits Convention Center, of all places, holding our glass bottles of Voss water and waiting to see what was hiding underneath the long blanket on the right side of the stage.

It’s at this point that most of the articles you’ve already read about the Genesis New York Concept start giving you the entire historical background of Hyundai, and the Genesis models, blah blah blah. I give you more credit than that. I know that you already know that the Hyundai Genesis sedan was a legitimate contender in its segment (especially you, BTSR).

The difference now is that everybody else seems to know that not only does the Genesis brand seem to be able to survive, they’re prepared to hit some towering home runs.

(Read More…)

By on March 24, 2016

2017 Toyota Corolla XSE

The eleventh generation Toyota Corolla has been refreshed with a new beak-like nose, and equipped with new safety features and options. Furthermore, as the Corolla is celebrating its 50th anniversary this year, a special commemorative edition has been announced.

I’ll expect to see a few of these rolling across the blocks at the Barrett-Jackson auction in 2046.

(Read More…)

By on March 24, 2016

2017_Mirage_G4_HR-27

Mitsubishi today pulled the cover off its new Mirage G4 sedan, which adds a longer wheelbase and a trunk to the occasionally-maligned subcompact, the 2016 New York International Auto Show. As we noted with the restyled hatchback, 4 more horsepower — for a total of 78 — will hum from the Mirage G4’s 1.2-liter three-cylinder engine, and Mitsubishi will make available Android Auto and Apple CarPlay as an option.

(Read More…)

By on March 23, 2016

2017 Mercedes Benz C 63 S Cabriolet action

Daimler today revealed convertible versions of its 2017 Mercedes-AMG C63 and C63 S coupes. With 0-60 times as low as 4.0 seconds and a top speed in the S model of 174 miles per hour, the new ragtops will allow extreme condition testing of the finest toupee glues.

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By on March 23, 2016

2017 Nissan GT-R Front, Image: Nissan

The R35 Nissan GT-R is getting another facelift to keep the eight year old chassis going for 2017. The changes include a corporate “V-Motion” grille along with updated bodywork and a small boost in power.

The grille change is accompanied by an updated reinforced hood and a new front bumper treatment that is slated to give better downforce and stability. The sides and rear have also received updates to give a wider stance while the signature taillights have been kept.

(Read More…)

By on March 23, 2016

2017 Toyota Prius Prime Front 3/4, Image: Toyota

In the nearly 20 years it’s been on the market, the Toyota Prius has become an icon of eco-friendly motoring. Now, Toyota wants to build on the legend with a new, more upmarket version called Prius Prime. It comes equipped with plug-in charging, but it should be much more than the previous-generation Prius Plug-In. While the Plug-In was basically nothing more than a basic Prius with a larger battery and electric plug, the Prime is supposed to add style and luxury.

(Read More…)

By on March 23, 2016

Lincoln_Navigator_Concept_04

Lincoln revealed a new Navigator concept today, bringing the “Quiet Luxury” theme found in the new Continental to the SUV range. Unlike the aircraft-inspired sedan revealed in Detroit, the Navigator has touches influenced by million-dollar yachts and sailboats.

Apparently Lincoln has forgotten all the land yachts they and others foisted upon us back in the days of malaise.

(Read More…)

By on March 22, 2016

2017 Mazda MX-5 RF, Image: © 2016 Mark Stevenson/The Truth About Cars

Mazda just blew the top off, then stowed it away neatly in its targa trunk.

Tonight, on the eve of the New York International Auto Show, Mazda showed off its latest creation: the MX-5 RF, which stands for Retractable Fastback. According to eagle-eyed TTAC contributor Chris Tonn, who was able to get a little closer to the car than myself, the removable roof panel won’t negatively affect trunk space any more than the normal convertible hard top.

If you were waiting for a reason to buy a Miata, this is it.

(Read More…)

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