Tesla Factory Store Uses Diesel Generators to Recharge Slow-moving Model 3 Inventory

Ronnie Schreiber
by Ronnie Schreiber

Let’s say you manage one of the soon-to-be-closed Tesla factory-owned stores and, for whatever reason, you have dozens of brand new Model 3 EVs sitting unsold on your lot. What are you going to do if one of them has a discharged battery? As car dealers learned a long time ago in the gasoline era, batteries won’t keep a charge forever and cars sitting for a long time sometimes need a boost to their batteries.

That’s true whether it’s a conventional 12 volt lead-acid battery for an ICE-powered vehicle’s electrical system or it’s the lithium-ion battery pack that powers a EV. That’s why car dealerships for conventional vehicles have battery tenders, heavy duty chargers that can be wheeled around the lot to whichever car might have a dead starter battery.

Of course, to recharge an EV’s battery, you’re gonna need a bigger charger.

After Tesla recently announced that it’ll will be moving all sales online and stop selling cars at their factory owned showrooms, PlainSite.org, a website that bills itself as “the law in plain sight, and news too,” checked out a couple of factory stores in the San Francisco area. Both the San Francisco and Burlingame locations were open, for both sales and service, and PlainSite tweeted out photos of both stores.

At the Burlingame, CA Tesla showroom and service center, though, PlainSite noticed dozens of unsold Model 3s filling their lot. Considering hundreds of thousands of customers gave Tesla deposits on Model 3s and considering those people waited years for mass production of the Model 3 to begin, it’s surprising a factory store has that much inventory. Sure, traditional car dealers often have hundreds of unsold vehicles in stock, but those dealers aren’t selling what is probably the most anticipated new sedan in decades.

Even more embarrassing to Tesla would be it’s oh-so-green public image getting besmirched by the use of fossil fuels, and that’s exactly what happened. PlainSite’s reporter also noticed a Tesla store employee trying to charge some unsold Model 3s whose batteries apparently discharged while waiting for their forever home, only he wasn’t wheeling around a commercial 12V battery charger. He was jockeying cars to a couple of Tesla charging stations, still mounted on wooden pallets, each of them hooked up to its own dedicated 300 kVA diesel-powered generator sitting on its own flatbed trailer.

It’s not easy being green.

[Images: Aaron Greenspan/PlainSite, via Twitter]

Ronnie Schreiber
Ronnie Schreiber

Ronnie Schreiber edits Cars In Depth, the original 3D car site.

More by Ronnie Schreiber

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  • ThosEM ThosEM on Mar 17, 2019

    If you aren’t careful you’ll become t”he fake news about cars.” Those slow selling Model 3s are outselling every other comparable car by a wide margin.

  • SuperCarEnthusiast SuperCarEnthusiast on Mar 19, 2019

    Fake news? Tesla cars in general are not selling well! Why would dealers in California have rows of unsold 3s on their lot if Tesla where selling well? It would be interesting to find out the days on the lot! My guess is it maybe an over 200 day average!

  • Funky D There are WAY too many of what my youngest son calls grayscale (white, black, silver, gray) out there.I will pick literally ANY color (including that baby puke yellow found on new Chevy crossovers) over a grayscale color. But if every car I had was arrest-me red, I'd be find with that.What happened to the 60s~80s when you could choose from a pretty rich color palate when placing your new car order?
  • Tassos Jeep again proving they stand behind freedom. The freedom to choose the fuel you use. I’ll take one in ”Right to express myself freely” pink.
  • Jeff Good move on Cadillac's part. Not everyone is ready for an EV it will take more time to expand the charging infrastructure and more affordable EVs.
  • 3-On-The-Tree I was never a fan of the newer dodge products but it’s still a shame that all the OEM’s are moving away from V8’s to turbo V6 and V4’s all in the name of emissions and better mpg.
  • FreedMike I like the idea of EVs, but the idea that they're going to achieve 100% market penetration was a fantasy to begin with. Also worth noting; Cadillac is on track to sell well over 20,000 Lyriqs this year. Not too shabby. https://www.coxautoinc.com/wp-content/uploads/2024/04/Q1-2024-Kelley-Blue-Book-Electric-Vehicle-Sales-Report.pdf
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