Ronnie's Rants: Give Me My "S" Button, Please!

Ronnie Schreiber
by Ronnie Schreiber

In recent months I’ve driven a couple of cars that were considered sporting enough by their manufacturers that the letter S was part of the package. One was the Audi A7 TDI with a sport equipment group and a S Line badge on the fender. The other was a Chrysler 300S AWD and it, too, had a badge with the sibilant letter between R and T, in its case on the trunk lid.

The Audi had a TDI engine with 428 lb ft of torque and the Chrysler had a Hemi under the hood so both cars’ were indeed sporting and each has enough get up and go to get there very quickly with little effort. Both cars’ allow you to change dynamic settings so you’re actually getting something besides a badge that says S for your money. The problem is that both cars make you use the infotainment system to put the car into a more sporting dynamic mode. On the A7 that makes a little bit of sense because there are three basic settings plus the option for custom settings, something that can’t be accomplished with a simple button, but I suspect that most enthusiastic drivers like your humble correspondent won’t mess with the custom settings and just want to see that S light up in the instrument panel.

It seems to me that not putting a dedicated switch on the console or steering wheel to activate sport mode is a needless bit of cost cutting and that people who buy a S model want more than a badge on the outside, they want a button to engage warp mode on the inside as well. If you want to fine tune things, okay, so use the computers, but what’s wrong with a button? Both the Audi and the Chrysler let you deactivate stability control or turn it back on with just the press of a switch, why not the sport mode too? Also, it seems to me that there’s a safety issue at play. A simple button on the console or wheel can be activated or deactivated without taking your eyes off of the road. While the Audi MMI system is controlled from the console, you still have to look at the info screen to use it. So what sayeth the Best & Brightest? If you’re buying an S model, do you want to use the infotainment system to change dynamic modes, or do you want your S buttons too?

Ronnie Schreiber
Ronnie Schreiber

Ronnie Schreiber edits Cars In Depth, the original 3D car site.

More by Ronnie Schreiber

Comments
Join the conversation
2 of 34 comments
  • TybeeJim TybeeJim on Feb 24, 2014

    The Sport button makes sense to me. In techy cars, use the MMI/info screen to decide what the sport button means... And have it stay that way unless you physically change it. I think Audi may do this with Driver Select? I have 3 cars and all have something. In my Audi Q5, it's PRNDS where the S is for sport, but really just seems to change the tranny gear selection, maybe throttle response? My Mini Cooper S has a simple S button, must be pushed every time you start the car... Can't really feel what it does except for maybe throttle response. My wife's Mercedes '06 CLS has a Comfort/Sport button that affects gear selection, I.e. starts in 1st; and a suspension setting button which remains in the stiffer setting (yawn).

  • Shifflett Shifflett on Mar 22, 2014

    I'd like a button that makes the car in front of me go away.

  • Lou_BC I read an interesting post by a master engine builder. He's having a hard time finding quality parts anywhere. The other issue is most young men don't want to learn the engine building trade. He's got so much work that he will now only work on engines his shop is restoring.
  • Tim Myers Can you tell me why in the world Mazda uses the ugliest colors on the MX5? I have a 2017 in Red and besides Black or White, the other colors are horrible for a sports car. I constantly hear this complaint. I wish someone would tell whoever makes theses decisions that they need a more sports car colors available. They’d probably sell a lot more of them. Just saying.
  • Dartman EBFlex will soon be able to buy his preferred brand!
  • Mebgardner I owned 4 different Z cars beginning with a 1970 model. I could already row'em before buying the first one. They were light, fast, well powered, RWD, good suspenders, and I loved working on them myself when needed. Affordable and great styling, too. On the flip side, parts were expensive and mostly only available in a dealers parts dept. I could live with those same attributes today, but those days are gone long gone. Safety Regulations and Import Regulations, while good things, will not allow for these car attributes at the price point I bought them at.I think I will go shop a GT-R.
  • Lou_BC Honda plans on investing 15 billion CAD. It appears that the Ontario government and Federal government will provide tax breaks and infrastructure upgrades to the tune of 5 billion CAD. This will cover all manufacturing including a battery plant. Honda feels they'll save 20% on production costs having it all localized and in house.As @ Analoggrotto pointed out, another brilliant TTAC press release.
Next