New York 2012: Impala Is Live, But It's Still Black

Jack Baruth
by Jack Baruth

Earlier today, Derek expressed his hope that we’d be seeing the Impala t the show in a color other than black. No such luck. Live shots from Julie Hyde and commentary from Byron Hurd below.

“Rental darling no longer, Chevy’s new Impala shows off the new, significantly improved Bowtie grille and elegant, throwback body lines that would (and do) look right at home on a Buick.

The new Impala also sheds its low-rent cabin for gorgeous two-tone offerings with contrast stitching and other nice visual touches. So what’s the catch?

Well, at no point during the presentation was rear-drive brought up, and from the sound of it, the V8-powered SS model will not return. Instead, you can choose from a 303-horsepower V6, a 30mpg 2.5-liter 4, or GM’s new 2.4 with assist, which they claim will return 36mpg on the highway.”

As with the Malibu before it, the Impala’s interior photographs better than it really looks or feels. The fact that Chevrolet debuted the car in black doesn’t bode well, either: it’s axiomatic in this business that black hides styling miscues the same way a black dress flatters a slightly chunky woman. We’ll have to wait until we can see the car in the muted palette of Beiges in which it will likely be sold to fleets.

Note: I finally got over to see the Impala for myself and noted that, yes, it is very very dark blue, not black. There is an ice-blue (not silver) model which was pulled onto the platform as well and we will have that in our video — JB







Jack Baruth
Jack Baruth

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  • Ponchoman49 Ponchoman49 on Apr 05, 2012

    I think it looks pretty good but will reserve final judgement until I can see in person. A much better effort than the dreary still looks almost the same as before ES 350 or the weird bland MKZ with an Oldsmobile like front grille. This car still has a recognizable Impala look without looking anything like the previous car which is something that other manufacturers seem to have a very hard time with. With that said I hate the steering wheel and the Lacrosse like melted pancake over the instrument cluster look. GM would have been wise to get the 2.5 liter engine paired with the eAssist system when this car debuted for the increase in power and better mileage over the old 2.4 but using the 195 HP regular 2.5 version in this large of a car is a mistake. The new upcoming 259 HP turbo T would be a much better base engine for this car. So far I prefer this over the current Taurus which still uses it's noisier 3.5, has that interior size reducing massive center console, mail slit trunk opening, low roofline with resulting tiny windows and poor visibility problem. I hope Chevy did better with this car than they did with the mediocre LaCrosse.

  • Maintainer Maintainer on Apr 08, 2012

    Suddenly it's 1977! This is where Impala should have been 5 years ago.. It's a good car. No joke! It's a good car. My 70 year old dad LOVES his 2010 Impala, LOVES it. I think it's sweet that Chevy likes it's oldsters this much.

  • MaintenanceCosts Poorly packaged, oddly proportioned small CUV with an unrefined hybrid powertrain and a luxury-market price? Who wouldn't want it?
  • MaintenanceCosts Who knows whether it rides or handles acceptably or whether it chews up a set of tires in 5000 miles, but we definitely know it has a "mature stance."Sounds like JUST the kind of previous owner you'd want…
  • 28-Cars-Later Nissan will be very fortunate to not be in the Japanese equivalent of Chapter 11 reorganization over the next 36 months, "getting rolling" is a luxury (also, I see what you did there).
  • MaintenanceCosts RAM! RAM! RAM! ...... the child in the crosswalk that you can't see over the hood of this factory-lifted beast.
  • 3-On-The-Tree Yes all the Older Land Cruiser’s and samurai’s have gone up here as well. I’ve taken both vehicle ps on some pretty rough roads exploring old mine shafts etc. I bought mine right before I deployed back in 08 and got it for $4000 and also bought another that is non running for parts, got a complete engine, drive train. The mice love it unfortunately.
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