I know it's a small point, but it's worth making. Of course, first you gotta party like its 1999! Automotive News [sub] follows the Tesla-friendly PR template, kicking-off their coverage by putting the Silicon start-up's failure to deliver ONE customer car into its improper context. "Close to the crawling 405 freeway and the congested corner of Santa Monica and Sepulveda boulevards, the Tesla factory store makes a potent statement for gridlocked Angelenos to buy an electric car. Of course, Tesla needs to get its two-seat roadster into serial production to give its dealership something to sell. The company has 600 sold orders and a waiting list for 400 more, but only four production cars have been built. A development glitch with the Magna two-speed transmission has forced a rapid redesign of a one-speed transmission in collaboration with Ricardo UK Ltd." Not so rapid, Mr. Bond. But that's OK. Ish. "By December, Tesla hopes to have 300 cars built. At that time, serial production of 150 cars a month should begin, said Darryl Siry, Tesla vice president of sales, marketing and service." [emphasis added]. Meanwhile, you want to hear something funny, in a "we're not entirely drunk on Tesla Kool-Aid" kind of way? "The sales staff is salaried," Mark Rechtin reports. "Not commissioned."
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