#sponsorships

The 2021 Ford F-150 has a plethora of parts and accessories available, but none like a rocket booster that comes with a virtual version of Ford’s best-seller.

Are you ready for some football? Along with some bulgogi and a pack of Hite? Hyundai is, as it is the new official automotive sponsor of the NFL.

Chevrolet may be sponsoring football club Manchester United ( while also pulling out of the European market), but it doesn’t mean the footballers are interested in what their sponsors are selling.

Ford’s move to make the upcoming F-150 out of aluminum, along with GM’s plans to do the same with its trucks down the road, isn’t sitting well with the steel industry, to say the least.

Once upon a time, the Sprint Cup was the Winston Cup, Rothmans decorated Porsche 962s in Group C, and the Marlboro chevron was everywhere a wheel turned in anger. Though those days are long gone, energy drink makers like Red Bull and Monster have stepped in to fill the financial void left behind by Big Tobacco. At least for now.

Unhappy with his team’s performance this year in general and at the 2014 winter Olympics in particular, a German bobsledder compared the team’s slow sleds to the Trabant, the primitive 2-stroke powered cars sold in the former East Germany. ABC News quoted bobsled pusher Kevin Kuske, who has won four gold medals at previous Olympics, as saying, “If in 2010 we were sitting in a Formula One car, then this time we were sitting in a Trabby.” At the same time, German bobsled enthusiasts are a bit unhappy with BMW because the German car company helped make the sleds for the America bobsledders, who so far have done well in Sochi.