Tag: Ideas

By on October 26, 2017

concept-i

Automotive trade shows serve as a wonderful opportunity for manufacturers and suppliers to showcase upcoming products to the people most interested in them. However, carmakers understand that you have to take time to feed the global hype machine, which usually means tossing a few concept vehicles into the mix. While some of these designs serve as tantalizing preludes to real-deal automobiles, others are fantastical fabrications — representing little more than an interesting idea that will never reach production.

This year’s Tokyo Motor Show saw plenty of vehicles straddling the line between faintly tangible and utterly incorporeal in terms of future production. Sure, we know not every prototype will accurately represent subsequent real-world models. Subaru’s Viziv may not be a dead ringer for the next WRX, but it at least gives us a sense of where the design team is heading. The same is true for Honda’s Sports EV or Mazda’s incredible-looking Vision Coupe and Kai concepts.

However, for every concept car earnestly trying to convey a new design language or highlight upcoming features there is also something so implausible that it leaves you wondering why the manufacturer wheeled it out in the first place. Which brings us to today’s question: are these over-the-top automotive prototypes meaningful or a complete waste of resources? (Read More…)

Recent Comments

  • DC Bruce: Let’s remember how we got here. In the beginning FWD was limited to small cars like the VW Golf, the...
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