Tag: Cybertruck

By on December 9, 2019

Coming into work under false pretenses is what December’s all about. Everyone’s productivity is whittled down to a bare minimum in order to spend additional time browsing the internet for gift ideas, travel arrangements, and polishing off their list of must-watch holiday films. As a result, the news cycle gets slow and silly.

Over the weekend, the big automotive story was Elon Musk showboating the Tesla Cybertruck around Malibu while on his way to pick up some Japanese food — smacking into a traffic pylon and breezing through a red light after leaving the eatery. While a quick satellite view of the area absolves the CEO of any illegal maneuvers (Nobu’s parking lot is before the intersection), the fate of that poor barricade left us wondering about Musk’s driving ability and/or the visibility available from inside the Cybertruck.  (Read More…)

By on November 26, 2019

As part of Tesla Motors’ debut of Cybertruck, CEO Elon Musk showed a clip in which the EV pickup yanks a Ford F-150 uphill against its will. The Blue Oval is also building an all-electric pickup, in addition to already manufacturing the best-selling truck model in history. Clearly, Tesla clearly wanted to place both on notice, though the video only provides evidence that Cybertruck can tug a rear-drive F-Series uphill in a video Tesla produced to show exactly that outcome.

Media outlets began musing if this was really a fair fight, apparently forgetting how advertising works, while science celeb Neil deGrasse Tyson offered a public physics lessons. “We all love Torque. But high Torque just spins a tire in place if there’s not enough weight to provide traction,” he said in response to the video. “Fully load the F150, giving highest traction to its rear wheels, then try to drag that up the hill. I otherwise agree: Load both to the max and the highest torque wins.”

Mr. Tyson’s new role as a Ford Truck Man remains unconfirmed, but the more likely scenario is that he’s simply trying to make sure the test is at least mildly scientific. Ford agreed, saying a fair test between brands was just what the doctor ordered.  (Read More…)

By on November 22, 2019

Given what Tesla revealed last night, it seemed appropriate to reference a movie from the early ’80s — an era from which the automaker’s “futuristic” Cybertruck appears to have emerged. Looking like a stainless steel pup tent with a delicatessen counter serving as a dash, the Cybertruck’s Thursday night reveal generated a critical mass of hot takes, resulting in an megaton-level explosion of ridicule heard to the farthest reaches of space.

Perhaps even on Mars.

While the term “half baked” appeared to be one of the more popular descriptors for the vehicle (and may be a contributing factor to the vehicle’s design), market analysts are a sober-minded crowd. Friday morning, they let loose. (Read More…)

By on November 22, 2019

Taking a moment away from my cheese sandwich, I looked at the countdown. Only four more minutes. Four minutes were all that separated me from Tesla Motors’ live unveiling of Cybertruck. Another bite while I checked my phone messages; just two minutes left now. Dear Lord, was I ready? Needing to calm myself, I poured a glass of cold water, drinking most of it before splashing a bit on my face. Thirty seconds. Things were serious now. Pretty soon, Elon Musk was going to appear and change the face of motoring once again. This will be the automotive announcement by which all others will be measured for weeks.

An ominous horn sounded as my screen illuminated to show me a blood-red stage. This was it. It was like they were announcing the first Terminator. Dark music subsided to a rowdy crowd, as a hologram told us we were addicted to oil. The solution? Cybertruck. Fashionable. Functional. Electric. Elon Musk walked out on stage like God Himself. Everyone started screaming. Humble, he chatted briefly with the front row.

“We need something different,” said after accusing all other truck models to be largely indistinguishable.

Then Cybertruck blasted on stage and I couldn’t believe what I saw.  (Read More…)

By on November 19, 2019

Since Tesla CEO Elon Musk first uttered the word, we’ve avoided mentioning what seemed to be a nerd-fantasy placeholder name for the automaker’s upcoming electric pickup. Unfortunately, trademark applications reveal Tesla might actually make use of the word that dare not speak its name: “Cybertruck,” or, even worse, “Cybrtrk,” because vowels aren’t cool in Silicon Valley.

Speaking personally, it’s an unfortunate turn of events. (Read More…)

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