How Can You Have Two Flagships? Lexus Explains

Last week, Lexus division general manager let slip that his company was thinking that it needed a paragon as the luxury division for Toyota.

“We need a flagship. It doesn’t have to be a sedan,” Jeff Bracken, Lexus division general manager, told Reuters.

What about the LS!? Is that chopped liver now? Oh, right.

“In addition to the LS (a large sedan), there could be another flagship in our lineup,” Bracken said. “We’ll define what it is in January.”

Sheesh.

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