#Polestar3

Polestar’s EVs are elegantly styled and offer great tech and safety equipment, but the automaker only has one model on sale in the U.S. right now. That’s about to change, as the Polestar 3 is nearing the completion of its development phase, and the U.S. model is expected to enter production early next year.

Scientists making an artificial sun in a lab somewhere sounds ripped from a sci-fi villain movie, but one of the world’s most straight-laced automakers recently announced that it has come up with LED lights that mimic the natural light range and quality of sunlight.

In service of promoting its own sustainability goals, Polestar has opted to offer seating with small print that details the carbon footprint of your chosen upholstery. Though it doesn’t actually matter whether you’ve selected wool, Nappa leather, or faux-leather vinyl (which Polestar calls MicoTech) because the company appears to have labels ready for every option. It’s commercialized virtue signaling at its finest and will become commonplace on every model it sells, starting with the 2024 Polestar 3 SUV. 

Volvo-owned Polestar has announced that its upcoming “performance SUV” will be manufactured within the United States, starting late in 2022. The model will be assembled alongside other Volvo products at the Swedish company’s facility in South Carolina. It also provides an opportunity for Chinese parent Zhejiang Geely Holdings to make meaningful moves on the North American marketplace and less ammunition for critics to reference the EV-focused Polestar as a foreign brand.

“Polestar 3 will be built in America, for our American customers,” said Polestar CEO Thomas Ingenlath. “I remember the great response when I first shared Polestar’s vision here in the USA and I am proud that our first SUV will be manufactured in South Carolina. From now on, the USA is no longer an export market but a home market.”