Back in 2006, Jonny Lieberman reviewed the then-new Mazdaspeed6 for this publication. He deemed it ugly and slow off the line, but didn't question the reason for its existence. As it turned out, very few car shoppers felt the need to own a Mazdaspeed6, and it got the axe after just two model years. Here's one of the handful that made it out of dealerships, found in a self-service boneyard in Tulsa, Oklahoma a few months back.
When Mazda announced it would be discontinuing the midsize Mazda6 sedan for the U.S. market, some were crestfallen. With the industry having spent the better part of a decade moving away from the body style to support models they could associate with higher price tags, there’s been a deficit of good sedans of late. But a seed of hope was left intact when the company announced it would be pulling the Mazda 6 from our market.
You see, the company had long been teasing a rear-drive variant utilizing a powerful inline-six motor. Mazda was also going upmarket, indicating the possibility of the model returning to do battle with midsized German products with a higher price tag. But it’s looking like the concept is going into the trash bin along with Mazda’s suggestion of bringing back RX performance vehicles and creating rotary range extenders for EVs.
On Friday, Mazda officially confirmed it will be discontinuing its 6 sedan and CX-3 crossover for the United States after the 2021 model year. But we don’t want you to get too bent out of shape over this prematurely. Mazda is plotting to evolve its lineup with new engines (including inline-sixes) and rear-drive-dominant architectures designed to deliver the desirable dynamics the brand is known for.
We might end up seeing the sedan returning to our shores before anyone has had a chance to miss it, though perhaps under a different name.
Mazda is upgrading the infotainment system of the 2018 Mazda 6 with Apple CarPlay and Android Auto. Starting in September, the company will even allow owners who purchased one earlier in the year bring their vehicle into the dealership and have it upgraded, free of charge.
While that’s incredibly kind of them, there’s a catch. You have to own the Touring trim or above. If you bought a lesser Mazda 6, you’ll be out left out in the cold. But the automaker previously said it wouldn’t include the popular phone integration setup until 2019, making this a nice gesture. The 2019 CX-9 is supposed to be the first vehicle to see Apple CarPlay and Android Auto as standard equipment, though we’ve also heard Mazda talking about future dealer upgrades for all models equipped with Mazda Connect for a small fee in other parts of the world.
Mazda’s new “Feel Alive” advertising campaign places consumers as its focal point as the company tries to market itself as an upscale and hip, enthusiast-oriented brand. On Monday, Mazda launched the first commercial — a borderline insulting collection of superficial phrases intended to get you excited about the brand’s new identity.
The spot itself is about as boilerplate new-millennium luxury car commercial as it gets. It opens with a series of attractive actors, all on the cusp of an important moment, as the narrator offers bizarrely simplistic lines of encouragement like “do that thing” and “take that step.” Granted, auto ads became far getting far less chatty about specs during the 1990s. But, over the last decade, too many car spots seem to be copying perfume ads — strange adventures in abstraction that say nothing about the product and cost a fortune to produce.
Back in January, the National Highway Traffic Safety Administration listed crash test ratings for the 2018 Mazda 6 in two distinctive flavors: the front-wheel model and the… all-wheel-drive variant? Wait a minute, Mazda isn’t making an AWD drive version of the sedan. Right?
While there’s been plenty of confirmation for the Mazda’s new 2.5-liter turbocharged engine, we hadn’t heard anything about all-wheel drive. When questioned, the automaker said it couldn’t say anything about it one way or the other. However, Mazda North America CEO Masahiro Moro has admitted there could be a layout issue that would make pairing the new engine with all-wheel drive exceedingly difficult.
Mazda has announced a recall of roughly 58,000 Mazda6 sedans in the United States and Canada. The cars in question were produced between November 3rd of 2014 and December 9th of 2015 and guilty of some shoddy welding. Cars from the 2015 and 2016 model years could have wires under the front passenger seat rubbing against welding debris, running the risk of an electrical short.
The end result is a dashboard plagued with warning lights and, in some instances, the loss of power steering. Shorting can also run the risk of disabling the airbag. Mazda has decided to conduct a voluntary safety recall even though it says the warning light illumination is in full compliance with Federal Motor Vehicle Safety Standards.
TTAC Commentator AbqJay writes:
A couple of months ago I bought a slightly used 2016 Mazda 6 Grand Touring with 18,000 miles. The car is my wife’s daily driver; I drive it about once a week, and for longer trips, such as a jaunt I took from our home in Albuquerque to southern California in December. It’s hard to believe, but this is my first wrong-wheel drive car. The Mazda 6 is roomy, has decent power, gets fabulous mileage, and has an interior filled with creamy leatherette seating and trim, and soothing blue LED lighting. Since no one wants to buy this car, we got a great deal on it. So far so good.
Then I drove it to Cali.
On the drive, I noticed the steering is heavy. As in really heavy. As in my wrists hurt after driving it for about 20 minutes on the interstate. It feels like I am wrestling with it, even though the steering appears to be dead center.
Our own Timothy Cain was smitten after spending a week with the midsize Mazda6. It’s a hard vehicle to hate. With its sexy, sculpted sheetmetal, it’s one of those cars you turn back to look at after you park it.
But the Mazda6, even with its willing chassis and sporting demeanor, is still missing many ingredients, one of them power. Call it the Miata Effect, or simply realize that Mazda doesn’t have its own V6 to stuff under the Mazda6’s long hood. Mazda’s midsize sedan isn’t nearly close to the most powerful option in the segment.
That may change though thanks to the Mazda CX-9 and its 2.5-liter turbocharged four-cylinder engine.
List Of TTAC's 2016 Ten Best Automobiles Today Is Mostly One Big Disagreement With The Marketplace At Large
Over the past few weeks, TTAC instituted a formula by which the Best & Brightest and TTAC’s editors and contributors would choose 2016’s Ten Best Automobiles Today and 2016’s Ten Worst Automobiles Today.
Earlier this week, the winners and losers were revealed. But does the TTAC Best & Brightest agree with the great American consumer? Are TTAC’s picks in keeping with the choices made by millions of new car buyers?
We’re answering those questions by looking at the market performance of each winner and by providing additional insight from a devil’s advocate. Do the winners deserve to be winners?
I’ve lurked on TTAC for around eight months and just registered to ask for a recommendation. (Thanks! —Bark)
My daily driver is a 2010 Volkswagen Jetta TDI, and it’s likely I’ll be taking the buyback option on the vehicle based on the agreement-in-principle between VW and the government on the “defeat device.” It’s been a great car (stone reliable, a miracle according to the B&B), but any fix is likely to cut both performance and fuel mileage.
The question is, what to replace it with?
Julien Montousse, the man who designed the interiors of the new Miata and Mazda6 for Mazda, and the last-generation Camaro for General Motors, will lead the automaker’s California design team, Mazda announced Tuesday.
Montousse takes over for Derek Jenkins, who left the company in July for a “stealth project” according to Automotive News, who cited Jenkins’ LinkedIn page.
The internet hivemind is a funny thing. Considering nearly everyone on the earth has an easy way to broadcast their opinions worldwide, one would think there would be a wide variety in those opinions. Often, though, through groupthink or whatever, a solid consensus emerges as an overwhelming favorite.
See bacon. Or cat videos. Or Bernie Sanders (I promise, that is the last political statement I’ll make on these pages).
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- Grg I am not sure that this would hold up in snow country. It used to be that people in snow country would not be caught dead in a white car. Now that white cars have become popular in the north, I can't tell you how many times I have seen white cars driving in the snow without lights. Almost all cars are less visible in a snow storm, or for that matter, rain storm, without lights. White ones become nearly invisible.
- Douglas I have a 2018 BMW 740e PHEV, and love it. It has a modest electric only range compared to newer PHEV's (about 18 miles), but that gets me to the office and back each day. It has a small gas tank to make room for the battery, so only holds about 11 gallons. I easily go 600 or more miles per tank. I love it, and being able to take long road trips without having to plug in (it just operates like a regular Hybrid if you never plug it in). It charges in 75 minutes in my garage from a Level 2 charger I bought on Amazon for $350. Had an electrician add a dryer outlet beside the breaker box. It's the best of both worlds and I would definitely want a PHEV for my next car. 104,000 miles and ZERO problems with the powertrain components (so far).
- Panther Platform I had a 98 Lincoln Mark VIII so I have a soft spot for this. The Mark VIII styling was not appreciated by all.
- Grant P Farrell Oh no the dealership kept the car for hours on two occasions before giving me a loaner for two months while they supposedly replaced the ECU. I hate cords so I've only connected it wirelessly. Next I'm gonna try using the usb-c in the center console and leaving the phone plugged in in there, not as convenient but it might lower my blood pressure.
- Jeff Tiny electrical parts are ruining today's cars! What can they ...