#IsuzuI-280

Buy/Drive/Burn has focused solely on Japanese trucks lately, and thus far covered the Seventies, Eighties, and Nineties. Today we turn to the new century and take a look at three midsize Japanese pickups. They have something in common: All them are pretending to be a different brand than they actually are.

Badge games, activate!

Some guys dream of finding a Blower Bentley or Hemi Super Bee in a dusty barn. I get excited when I find an obscure example of badge engineering in a big self-service junkyard.No Suzuki Equator— yet— but here’s something just about as rare: the Isuzu-badged version of the Chevrolet Colorado, found close to Pikes Peak in Colorado.