#History
Cars Only Bob Lutz Remembers: The 1983 Ford Ghia Barchetta Concept
Bob Lutz admitted in his book Guts that he “possesses a certain duality of mind,” and he ain’t kidding. After all, how could someone spend a career in an industry built on “the industrial logic of scale” (to borrow a phrase from Sergio Marchionne) while trying to connect new vehicles with the lust centers of the human brain without developing a certain amount of creative schizophrenia? But, as anyone who has ever driven a Pontiac Solstice knows, sometimes compromises are made between the conflicting pulls of lust and practicality… and when those compromises must be made, Lutz tends to err on the side of lust. I confronted him about this tendency in our recent conversation, and rather than accept the criticism, he doubled down on his premise that lust-worthy design is more important than practicality. And he illustrated his point by telling the tale of a long-forgotten concept and its troubled path to production.
Cars Only Bob Lutz Remembers: The Dodge Dakota Convertible
Welcome to Bob Lutz week at TTAC! I spent several hours recently with the auto industry’s most notorious executive, and elements of that interview will be the basis for much of my writing this week. We’ll also be capping the whole thing off by voting on the 2010-2011 Lutzie award for most unfortunate quote by an auto exec. And rather than jumping right into the meat of the interview, I want to kick off Lutz week by looking at a few cars that came up in our meandering conversation. After all, these are not just vehicles… when Lutz brings them up in an interview, they become stories, little encapsulations of his philosophy or the state of the company that made them. Let’s start with a car that I literally had never heard of before he mentioned it almost in passing: the Dodge Dakota Convertible. Eat your heart out, Murano CrossCabriolet… the Dakota was the original “WTF-vertible.”
Quote Of The Day: "Don't Blame Me For The Bailout" Edition
The Detroit News reports that former Vice President Dick Cheney claims to have opposed the decision to bail out GM and Chrysler, writing in his forthcoming memoir:
“The president decided that he did not want to pull the plug on General Motors as we were headed out the door… Although I understood the reasoning, I would have preferred that the government not get involved and was disappointed — but not surprised — when the Obama administration significantly increased the government intervention in the automobile industry shortly after taking office.”
Cheney notes he had voted against the 1979 $1.5 billion loan guarantee for Chrysler Corp. in the House. “I had continued throughout my career to be philosophically opposed to bailing out specific companies or industries,” he wrote.
Chart Of The Day: The Toyota Camry Index
As Camry-fest rolls on, we found an interesting little chart over at Edmunds Autoobserver, which shows that this latest Camry has the lowest inflation-adjusted MSRP in the model’s history. Amid all the talk of record-high transaction prices, Toyota obviously thinks MSRP still matters, as Autoobserver reports
The current-generation Camry has a theoretical build of 1,246 combinations. The 2012 Camry will be available in a startlingly meager 36 combinations, because consumers have told Toyota they want a simpler ordering process… There will be four trim packages from which to choose, and despite the significant improvements in the model, any 2012 Camry will be priced close to or less than a comparably-equipped 2011.
The 2011 Camry L, the base model produced in very low volume and sold almost exclusively to fleets, starts at $20,195. The new 2012 Camry L will start at $21,995 (plus $760 for destination), the core 2012 Camry LE package for comfort and value will be priced at $22,500. The sportier Camry SE, currently priced at $22,965, will start at $23,000. The premium trim package Camry XLE ($26,725 for MY 2011), will start at $24,725, a $2,000 reduction. Toyota notes that comparably equipped, prices for all trim levels have dropped.
So, even though you need fewer inflation-adjusted dollars than ever before to buy a base Camry, very few of those models will be built. Toyota may be talking value, but in this market you need to shout it…
Dodge Dakota Production Ends Next Week, As Small Pickups Show Few Signs Of Recovery
Few will be surprised to hear that Chrysler Group will end production of its Dakota compact pickup truck next Tuesday, as sales of all small-to-midsized pickups have cratered over the last decade. Indeed, the Detroit News reports that the end of Dakota production will result in the layoffs of only 39 employees, although that number may climb as high as 150. In any case, the end of Dakota production is just the tip of the iceberg: Ford’s Ranger goes out of production in December of this year, and GM’s Colorado/Canyon twins will be discontinued sometime next year. Though Dodge plans to bring a minivan-platform-based AWD “lifestyle pickup” to market as a 2014 model, and Chevy is planning to build a North American variant of its new Global Colorado for the 2015 model-year, we’re looking at a several-year interlude in which no American OEM will offer a small pickup in the US. And looking at this chart, you almost can’t blame them…
The American Mercedes
No, I’m not talking about the cars and SUVs that Mercedes assembles in Alabama. Yesterday, Jack Baruth told us about the relationship between the American Steinway and German Daimler companies and the cars that Steinway started assembling under license from Mercedes in 1905. When I read Jack’s article I remembered that I had something in my collection of press kits, sales brochures, images and and assorted swag (with apologies to Mr. Zimmerman) that I’ve been accumulating for the past decade or so of working the press previews for the Detroit, Chicago and Toronto auto shows. In 2006 Mercedes Benz distributed a reproduction of a reproduction. It’s actually a very cool little piece of automobilia and a nice facsimile of a historical artifact, in a couple of ways.
It’s a small booklet, less than 40 pages, called The American Mercedes. It was originally distributed in 1906 by the Daimler Mfg. Company, on Steinway Ave. in Long Island City, and promotes the 1906 45 horsepower “American Mercedes”. It was reproduced in the early 1960s, and the copy M-B gave out in 2006 had a 1961 afterword and an insert from 1964. The whole package is chock full of historically interesting aspects.
Hammer Time: Let's Party Like It's 1989
Wake up. Have breakfast. Head off to work. Wait… you need to put on some decent clothes for goodness sake! You’re not a teenager anymore.
You put on the finest thrift store clothes you can find and head off to your car and… wow! Who put a Delorean with a flux capacitor and gullwing doors on your driveway?
Midsized Wars: The "Big Six" Sedans, 1995-2010
With signs of change appearing in the midsized segment, I thought we would look at our archived sales results for the “Big Six” sedan nameplates in hopes of some historic context. And here it is: competitive convergence is turning what used to be Toyota and Honda’s wading pool into a bloody knife fight.
Trekka: Skoda Meets Land Rover In New Zealand
Each weekend, TTAC turns its attention to some of the more obscure news and stories from around the world, taking you from Jakarta to Haiti to Monaco… and now to New Zealand. Hungarian Skoda blog stipstop.com takes us to New Zealand in 1966, when Auckland-based Motor Lines were able to adapt a Jowett Bradford-based utility vehicle made by Kawerau into a Skoda Octavia-based Land Rover lookalike… and the Trekka was born! Only 2,500 of the little runabouts were made in steel-paneled wagon and “ute” bodystyles (specs here), of which five served duty in Vietnam and one was purchased for unknown reasons by General Motors, which shipped it to Detroit in 1969. The Trekka was an “icon of the Kiwi can-do spirit” by the time it went out of production in 1973, and it was much loved in New Zealand, although it was never as capable as its Landie-alike bodywork suggested (a limited-slip differential was eventually developed for it). But the low-cost Trekka (it cost £895, less than a Morris 1100) was ultimately a product of New Zealand’s import tariffs, and as these began to fall in the 1970s, the Trekka’s day had passed. Today, fewer than 30 remaining models have been documented by trekka.co.nz.
"Ask Amy": Why The Morris Minor?
“Ask Amy” advice columnist and self-help memoir author Amy Dickinson has the late Ann Landers’ old slot on the Chicago Tribune. She also has a 1967 Morris Minor. She fell in love with the car the first time she saw one, soon after she moved to London with her then-husband, in 1986. “They are so cute, they look like ice cream cones,” she says. She loves the clatter of its engine, and the way people smile when she drives by, and she says it is her favorite material object in the world.
So after her husband embarked on an open-endedly extended business trip, in 1988, Dickinson, then a housewife, took her five week old baby, Emily, in a taxi to a dealer who restored Morrises, and made her purchase, for 1,500 pounds (roughly $5,000 in current dollars). “One advantage of driving a beautiful, quirky vintage car is that it really helped me meet people,” she says. “So many men said to me, ‘I had one of these,’ and ‘my dad had one of these,’ not to mention ‘getting rid of my Morris Minor was my biggest mistake.’”
Richard Retting Cashes in on Lifetime of Traffic Camera Advocacy
The one man most responsible for the spread of red light cameras in the United States is now enjoying the fruit of his labor. Richard A. Retting was New York City’s deputy assistant commissioner for traffic safety programs as the Big Apple considered becoming the first in the US to operate intersection cameras. Planning for the program began in 1983 and continued through 1991 when then-Mayor David Dinkins activated the system. For this achievement, Retting was dubbed the father of the red light camera in America, and today he is earning money directly from the systems that have followed New York’s lead.
Does CAFE Doom Us To A Hybrid Future? Not Necessarily…
If you asked an auto industry lobbyist, say, a month ago, what the big fights were over in CAFE negotiations, he probably wouldn’t have said “the number.” In the parlance of the Potomac valley, that means everyone at the table knows that at some point they’re all going to join hands and sing kumbaya over one highly symbolic number. Not surprisingly, the numbers that everyone in DC has been looking at fall right in the middle of these four scenarios… not coincidentally the tipping point where hybrids swing from a quarter to nearly half the market. But are these WSJ [sub] charts even accurate? John Krafcik, CEO of Hyundai Motor America and the industry’s CAFE contrarian implies that it’s not for everyone, telling Automotive News [sub] that
Honestly, our focus isn’t on hybrid. Our focus is on optimizing internal combustion and getting as many fuel-efficient vehicles out there, across the lineup. That’s the way you do it. If you look at the math, if you look at how CAFE math works, volume trumps everything.
But then Krafcik oversees a brand that doesn’t just sell lots of high-efficiency cars, it sells very few pickups… resulting in a sales-weighted fleet fuel economy 35.7 MPG in the first half of this year (as calculated by Hyundai). Did we mention that the 2016 passenger car standard is 37.8 MPG, at which time it figures its non-hybrid Elantra will get 50 MPG combined on the CAFE test? And nobody can look at Hyundai’s six-month sales performance (up 26%) and argue that Americans don’t want to buy fuel-efficient cars. In short, Hyundai is proving that automakers who can make money selling appealing, fuel-efficient cars need not binge on hybrids Even, according to the EPA’s final rule on standards through 2016, for manufacturers trying to sell as many pickups as possible.
Like Cats And Dogs: An Exploration Of Automotive Mascots & Intellectual Property
China doesn’t have the world’s best reputation for respecting intellectual property (pdf). TTAC’s own old China hand Bertel might give us an on-the-ground report that could differ with the reputation, but reputations are still what they are. We’ve seen knockoffs of MINIs and smart cars (do you think that smart could borrow a capital letter from MINI?), and of course there is the notorious Chery QQ’s take on the Daewoo Matiz/Chevrolet Spark. GM was already not thrilled with “Chery” being one letter removed from “Chevy”, but the QQ was kinda overt so GM was understandably upset. Bertel can correct me if I’m wrong but I believe that Chery prevailed in both the Chinese court system and in the Chinese marketplace (apparently by offering more features/value).
Who Wants In On The 2013 Viper? Anyone? Bueller?
With a new Viper being readied for a 2012 auto show debut ahead of a 2013 launch, Automotive News [sub]’s Rick Kranz has discovered something of an issue in the development process: suppliers don’t want in.
Ralph Gilles, who heads Chrysler Group’s design organization and SRT, the automaker’s performance group, says many suppliers said “thanks, but no thanks” when the automaker knocked on their doors.
“It has been tough to get low-volume suppliers,” Gilles says. “We have had a few hiccups here and there as we get suppliers. That type of fringe business has really dwindled. A lot of people are looking for big accounts now, but now that is behind us.”
Kranz blames low volume (2,103 units in its best year, 392 units last year) and supplier consolidation for the “hiccups.” But as it so happens, this has been a recurring problem for the Viper since day one…
The Truth About Auto..graphs
The big OEM car show season is over and now that summer is here, it’s time for car shows, meets and cruises. For the people who work for marketing in the car companies and in the aftermarket it’s really a year long season. I see some of the same faces at the NAIAS, the Detroit Autorama, the Hot Rod Power Tour and the Woodward Dream Cruise..
I’ve attended press previews of some of the big auto shows since 2002. I’ve worked Detroit every year since, Chicago every year but ’09, and Toronto a couple of times when it didn’t conflict with Chicago. A car show media preview is not the same as the public car show and not just because there is staging and seating for the press and the displays are not in their final form. In a word the difference is access. During the public days, some of the cars are locked, and the ultra luxury and exotic rides are completely roped off from the unwashed masses. If you have a question to ask, there are trained product spokes men and women who will tell you about the floor models or give you a shpiel about a concept vehicle. There may be some sales reps from local dealers as well who will gladly give you a business card. You never see an executive from an automaker on the show floor during the public days. If there are celebrities, like racers, athletes and entertainers making personal appearances, they too are usually behind ropes and if autographs are available, the lines are long.
The media preview is completely different. Aside from its utility to journalists, for a car guy or gal it’s an auto show on an exponential scale. Yes there are models and product specialists on the turntables and around the displays who can try to answer you questions, but more important there are all the executives, product managers, engineers, designers and marketing people involved in making this year’s tangerine flake streamline babies. I like to talk to pretty ladies as much as the next guy so the models and booth professionals are fine with me. If I have a question or comment about a car, though, I think the chief designer could probably answer my question better than someone who’s learned a script. If you had your choice of people to talk cars with, wouldn’t you pick Carroll Shelby over someone hired by a talent agency?
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