#CorvetteSUV

When Porsche introduced the Cayenne, the SUV was met with a sea of laughter. No one had attempted a sports-oriented utility vehicle before; on paper, the idea sounded totally daft. Yet Porsche quickly proved everyone wrong. Sales of the model have remained relatively consistent in both the United States and Europe since its 2002 production launch — paving the way for similar products around the globe.

While most of these models have taken the form of amped-up versions of mainstream SUVs and crossovers, a swell of performance utilities are blurring the line. Ferrari is supposedly working on an SUV called the Purosangue, Lamborghini developed the Urus, and Ford will reveal its “ Mustang-inspired” crossover later this month.

During General Motors’ third-quarter earnings call, one analyst wondered if the manufacturer wanted to follow suit with a utility vehicle modeled after the Corvette. Sure, it sounds crazy, but so did those other aforementioned vehicles at one time.

Maybe the answer’s a no-brainer, but perhaps it’s more complicated than that. We’re living in an era where traditional norms no longer apply to the auto industry.

Yesterday, we told you how ex-General Motors product man Bob Lutz is totally open to the idea of turning Corvette into its own brand — a progression of an opinion he’s held for years. Corvette needn’t offer just two-seat hardtops and convertibles, at least not in this day and age, he claims. SUVs are simply too big to ignore, and everybody’s doing it, don’t you know?

Maybe Corvette aficionados don’t want to leave those checkered flags in the garage when they pick up the kids at soccer practice. And what about those times when Home Depot is closing in 14 minutes and you really need that slab of particle board?