Ford Teases T3 Truck
We've lost two models today -- the JDM Toyota Camry and the Jeep Cherokee.
But we're about to gain two more models on the market in exchange. One is planned from Ford -- check back in an hour for something from Toyota.
The Ford is called, for now, Project T3, and it's slated for production in 2025. It will be built at the company's upcoming EV Blue Oval City manufacturing facility in Tennessee.
The truck will follow the F-150 Lightning and be built using simplified manufacturing techniques. Ford says it will make heavy use of over-the-air (OTA) updates so that it can be constantly be improving.
Ford CEO Jim Farley said it would be "like the Millenium Falcon."
We're not so sure about that -- we doubt it will make the Kessel Run in less than 12 parsecs -- but we are curious what Farley actually means.
Keep an eye on this space for more as we learn it.
[Image: Ford]
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Tim Healey grew up around the auto-parts business and has always had a love for cars — his parents joke his first word was “‘Vette”. Despite this, he wanted to pursue a career in sports writing but he ended up falling semi-accidentally into the automotive-journalism industry, first at Consumer Guide Automotive and later at Web2Carz.com. He also worked as an industry analyst at Mintel Group and freelanced for About.com, CarFax, Vehix.com, High Gear Media, Torque News, FutureCar.com, Cars.com, among others, and of course Vertical Scope sites such as AutoGuide.com, Off-Road.com, and HybridCars.com. He’s an urbanite and as such, doesn’t need a daily driver, but if he had one, it would be compact, sporty, and have a manual transmission.
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When Farley says “like the Millennium Falcon” he means "fully updatable" and "constantly improving" -- it's right there in the Car and Driver article (and makes perfect sense).
I'm not interested in buying anything from a company that deliberately targets all their production in crappy union-busting states. Ford decided to build their EV manufaturing in Tennessee. The company built it there because of an anti-union legal environment. I won't buy another Ford because of that. I've owned four Fords to date -- three of them pickups. I'm shopping for a new one. It won't be a Ford Lightning. If you care about your fellow workers, you won't buy one either.
Wow - so many digital renders - Ford, Stellantis. - whose next!!! They're really bringing it on....
I won't own one and I'll be happy!