Alpine Says A110 Successor Will Come to United States, Outlines Expansion Plan

Matt Posky
by Matt Posky

Alpine, the French performance brand tied to Renault Group, has frequently shared plans to break into the U.S. market. This has included rumors that the initial lineup would include a successor to the fabled A110. The brand is now fleshing out plans to expand into our market, stating that it hopes to begin U.S. operations by 2026.


Renault CEO Luca de Meo confirmed several items during the automaker’s 2024 Annual General Meeting. Alpine is to become a global brand, with seven vehicles being planned for the United States by 2027.


“Alpine is on track to become a global brand with 50 [percent] of volumes outside of Europe by 2030,” said de Meo.


Known models, slated for the U.S., include whatever is about to replace the current A110. The model will be electric and utilize the Alpine Performance Platform. Rumor has it that the vehicle will play host to a battery pack sized just shy of 80 kWh and that the engineering team is hoping to create a rival of the all-electric 718 Porsche has been developing.


Electrification will fundamentally change the formula for the models, as both prioritize lightness and balance over engine output. Battery packs may be good at keeping a vehicle’s center of gravity low. But they also add a staggering amount of weight. With the Alpine A110 being laser focused on maximizing lightness and agility, one wonders how its successor is supposed to retain those traits with a relatively large power pack situated beneath the seats.


The A310 will also be coming to America after being out of production since 1984. Originally built as a successor to the A110, the model ended up being more like its bigger brother and adopted a 2+2 cabin. Once the original A110 ended production, the slower A310 started seeing major performance improvements and a boost in sales. Renault hasn’t confirmed much about the new model other than the fact that it will be another all-electric product from Alpine.


We’ve likewise heard rumors that it would be a sedan, though assuredly called a four-door coupe by the manufacturer. European outlets have suggested that Alpine is hoping to build something to compete with the Porsche Taycan. But we’re still too early in the development phase to assume much of anything beyond what Renault leadership has said directly.

While the A110 has long been one of those iconic European models Americans tend to obsess over even more due to the fact they cannot have it, Alpine’s follow-up model won’t be because it’s supposed to be all-electric. Granted, an A310 EV would probably garner some attention if designed well. But the model lacks some of the cultural cachet of A110 and almost certainly that of the original A310 ( which looks like a cross between a C3 Corvette and Nissan 300ZX). Meanwhile, all-electric products look to be confronting some hard times — particularly in North America where Alpine is aiming to do fresh business.


However, those wanting to sell in the United States know that crossover vehicles have been the safe bet and the brand definitely plans on having a few for sale by 2027. But the brand isn’t known for SUVs and crossovers, it’s known for building extremely lightweight performance and race cars in small quantities.


One could have also said that of Porsche in 2002. But then the Cayenne came out and suddenly everyone’s wife was driving one. Now, you can find people buying used Porsche SUVs on the cheap to be used as comfortable cruisers or built into luxury baja buggies.


Alpine plans to start with smaller vehicles, which is on brand. The smallest crossover available to us will be called the A390 and use the CMF-EV platform that underpins the Nissan Ariya and Renault Megane E-Tech Electric. That being the case, expect batteries sized between 66 and 91 kWh.

Less is known about the larger crossover. But rumor has it that Alpine wants to call it the A490. There will also be the A290, which is slated to be revealed later this year as a performance hatchback and has not yet been confirmed to come to North America.


While the crossover angle seems very unlike Alpine, it’s how companies are moving product these days and isn’t that worrying. The brand likewise seems to be trying to keep its crossovers more on the car end of the spectrum, rather than trying to build something masquerading as an off-road vehicle.


It’s the electrification aspect of the plan that’s slightly concerning. There just doesn’t seem to be sufficient interest in EVs for there to be another all-electric marquee in our part of the world at present. While Alpine would presumably be targeting affluent buyers, helping its chances, EV growth is slowing and most legacy automakers are revisiting their electrification plans. But the French automakers seem to have a real knack for building innovative vehicles and totally misunderstanding the American market. Win or lose, it should be a good effort.

[Images: Alpine]


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Matt Posky
Matt Posky

A staunch consumer advocate tracking industry trends and regulation. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied with the corporate world and resentful of having to wear suits everyday, he pivoted to writing about cars. Since then, that man has become an ardent supporter of the right-to-repair movement, been interviewed on the auto industry by national radio broadcasts, driven more rental cars than anyone ever should, participated in amateur rallying events, and received the requisite minimum training as sanctioned by the SCCA. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and managed to get a pizza delivery job before he was legally eligible. He later found himself driving box trucks through Manhattan, guaranteeing future sympathy for actual truckers. He continues to conduct research pertaining to the automotive sector as an independent contractor and has since moved back to his native Michigan, closer to where the cars are born. A contrarian, Matt claims to prefer understeer — stating that front and all-wheel drive vehicles cater best to his driving style.

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  • Wolfwagen Wolfwagen on May 23, 2024

    I expect Renault to be less popular than Fiat


  • Varezhka Varezhka on May 24, 2024

    This is Luca De Meo just throwing out ideas in hope of making themselves look more appealing to additional investment by Geely. Peugeot was also talking up their grand plans for a US return right before the Stellantis merger.

  • ToolGuy In a perfect world (we don't have that), and a stable world (also no), one might expect the used EV pricing curve to follow the new EV pricing curve but with a lag. Overall that might be sort of what we are seeing but I will have to noodle on it more. (I know you can't wait.)
  • ToolGuy Ok after listening to the podcast (and re-listening to the relevant part while doing a painting job in the hot sun, won't make any significant pronouncements at this point) I was curious about the methodology. ¶ Here you go: "Methodology iSeeCars analyzed over 2.2 million 1- to 5-year-old used cars sold in May 2023 and 2024. The average listing prices of each car model were compared between the two time periods, and the differences were expressed as both a percentage difference from the 2023 price as well as a dollar difference. Heavy-duty vehicles, low-volume vehicles, vehicles discontinued as of the 2023 model year, and vehicles in production for fewer than four of the last five model years for each period were excluded from further analysis." ¶ So for any specific model, you have age and mileage and condition factoring in (think of the volume curve for 'new' models over the past 5 years). ¶ The overall averages have a -lot- of model mix going on. ¶ Random question: is the 'listing price' the listing price (likely) or the actual transaction price? (It matters if the listing prices were too optimistic a year ago, i.e., some of the 'drop' would represent more realism in the listing prices.)
  • Johnny ringo VinFast? The name sounds like some kind of a sports drink to me. The early reviews of their vehicles were absolutely terrible. The last vehicle I am going to buy is from a no-name company without any kind of reputation behind it. This reminds me of the Yugo-that was certainly successful.
  • Kwik_Shift_Pro4X What is the term for a car that is not a collector, but just cool enough to own? As in it being interesting and special. Just priced right, but not worthy enough to over value it. Just to have fun with it. This would be similar to owning a Saab 900, a Subaru Brat or Pontiac Fiero. Just something different.
  • Lorenzo It's simple: automakers stopped building enough vehicles that buyers want, while running behind schedule producing vehicles that buyers DON'T want.
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