Volkswagen AG Pressing Potential Porsche IPO

Matt Posky
by Matt Posky

Volkswagen Group is apparently in talks with Porsche Automobil Holding SE about a potential initial public offering (IPO) for the Porsche luxury/sports brand. According to a statement from VW, the duo has already negotiated the agreed-upon frameworks and is in final discussions as to when they want to move forward.

Weeks of rumor preceded corporate confirmation, making it seem like the proposed deal was already a shoo-in. But any final decisions will still need to be approved by the management and supervisory boards — something Volkswagen Group said has yet to happen.

From VW:

Volkswagen AG and Porsche Automobil Holding SE are currently in advanced discussions regarding a potential IPO of Dr. Ing. h.c. F. Porsche AG. For this purpose, Volkswagen AG and Porsche Automobil Holding SE negotiated a Framework Agreement which should form the basis for further steps in the preparation of a potential IPO of Dr. Ing. h.c. F. Porsche AG.

The conclusion of the Framework Agreement is subject to the approval of the Management Board and the Supervisory Board of Volkswagen AG. A final decision have not yet taken.

Whether a Framework Agreement is concluded and its content as well as the question if an IPO of Dr. Ing. h.c. F. Porsche is being further assessed, is currently open and depends on the approval of both parties’ boards.

The media has been talking about a Porsche IPO for years, so everyone is expect it to be huge. As a result, the mere suggestion that the brand could go public sent Volkswagen shares up by roughly 10 percent before the day was through.

Bloomberg reported, citing unnamed sources, that investors would likely be offered about 25 percent of non-voting shares in Porsche while the Porsche–Piëch family scoops up a minority blocking stake. It estimated the hypothetical listing resulting in a brand value of 85 billion euros, making everyone very rich while also helping to smooth over Volkswagen’s prolonged history of internal power struggles.

The timeline for the IPO is anybody’s guess. But Bloomberg, which seems to have a lot of knowledge on the subject, suggested that we could see a listing by the second half of 2022. Frankly, it seems more plausible than any claim that VW’s corporate structure will suddenly be made less hectic. Both the State of Lower Saxony and Qatar Investment Authority own sizable shares of the automaker and government influence has a tendency to muddle these kinds of negotiations. Though Porsche SE holds the majority with 53.3 percent of Volkswagen Group.

[Image: Tishomir/Shutterstock]

Matt Posky
Matt Posky

Consumer advocate tracking industry trends and regulations. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied, he pivoted to writing about cars. Since then, he has become an ardent supporter of the right-to-repair movement, been interviewed about the automotive sector by national broadcasts, participated in a few amateur rallying events, and driven more rental cars than anyone ever should. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and learned to drive by twelve. A contrarian, Matt claims to prefer understeer and motorcycles.

More by Matt Posky

Comments
Join the conversation
4 of 10 comments
  • Inside Looking Out Inside Looking Out on Feb 22, 2022

    Why are they doing that? They should hire some MBAs from elite American schools. They would propose to rebadge VW Golf as Porsche 911 and add some appliques for excitement.

    • Jeff S Jeff S on Feb 22, 2022

      Some of the ex-gmers have a lot of experience in rebadging. Anyone that can turn a Cavalier into a Cadillac or a Fairmont into a Lincoln (looking at you Ford).

  • Inside Looking Out Inside Looking Out on Feb 22, 2022

    And the next will be Porsche pickup truck based on Nissan Frontier or Ram.

    • Jeff S Jeff S on Feb 22, 2022

      With VW's connection with Ford it will likely be a Ranger or Maverick which wouldn't entirely be bad.

  • 210delray You need to change the headline -- it's a 2025 model.
  • Jeff How about Aspire for a new subcompact crossover from Ford because it aspires to be bigger and its buyers would aspire for a better vehicle if they could afford it.
  • Jeff Carlos Travares wants to cut costs by 1/3. I don't see Chrysler or Dodge surviving too much longer especially since they are being literally starved for product. The success of the new Charger could extend Dodge a few more years but a failure might be a quick end to Dodge. I could see Stellantis moving more manufacturing for Jeep and Ram to Mexico which I believe will eventually be the only surviving brands of the old Chrysler. As for the Durango if it continues it will not be for too many more years it is an outdated product that I doubt will be redesigned especially when Jeep has a comparable product. Stellantis needs to address the high dealer inventory level by giving better incentives and low interest rates to clear excessive inventory.
  • Johnster I keep thinking that in a year or two Toyota will offer the Camry with the 2.4 Turbo Four Hybrid offered in the Crown to replace the much-loved and much-missed V-6.
  • Quickson I’ll sign up for a first run of a Dodge product right after I get me a nice new disintegrating Neuralink.
Next