Nissan Picks a New CEO to Deal With Its Mess

Steph Willems
by Steph Willems

Early reports out of Japan Tuesday indicated Nissan’s replacement for former CEO Hiroto Saikawa had been found, and the company’s board soon confirmed it. First reported by Nikkei, the automaker’s board has tapped Senior Vice President Makoto Uchida to sit in the big chair.

Uchida, 53, took on his current role in 2018; he also heads China’s Dongfeng Motor Company — a 50-50 joint venture between the two automakers. The executive joined Nissan back in 2003.

Uchida has no shortage of issues he’ll have to grapple with.

As the company deals with the fallout of former chairman Carlos Ghosn’s arrest and impending trail, as well as internal investigations into improper compensation that sunk Saikawa (and could take down a number of execs), there’s also the thorny issues of sales and revenue. Nissan intends to get its ship in order, culling thousands of positions globally while holding the line on incentives and fleet sales to firm up its financial footing.

Sales really aren’t doing well, if last month’s North American figures tell us anything.

Besides his long history with Nissan, Uchida has also thrown himself into projects with alliance partner Renault, which should help keep the rocky pair-up intact. He also knows a thing about growth, having dealt with the Chinese market these past couple of years.

Joining Uchida in Nissan’s C-suite is Ashwani Gupta, tapped for the chief operating officer position. It’s a position he’s quite familiar with, having served as COO for alliance partner Mitsubishi Motors. Before that, Gupta spent years working for Renault in both India and France. Clearly, there’s an attempt to calm the alliance waters here. Serving under Gupta is Nissan Senior Vice President Jun Seki, named to the position of vice-chief operating officer.

“The board concluded that Uchida is the right leader to drive the business forward,” said Nissan board chair Yasushi Kimura in a statement.

“Nissan’s Nomination Committee led the nomination process and assessed candidates thoroughly in line with the new three-committee governance structure established in June. We expect Uchida to lead the company as one team, immediately focus on the recovery of the business and revitalize the company. We look forward to Gupta and Seki fully leveraging their expertise and experience to support the new CEO.”

Job One (of Many) for Uchida? Eliminating “rock bottom.”

[Images: Nissan]

Steph Willems
Steph Willems

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  • Jkross22 Jkross22 on Oct 09, 2019

    For over 20 years, Nissan has slid downward in design, engineering, quality, etc. They make subpar products. Everyone knows. It's no secret what they need to do. Like Ford, they don't appear willing to invest in making higher quality products and instead let the accountants make the decisions that designers and engineers should be making.

    • Stuki Stuki on Oct 09, 2019

      Don't know about "quality," but Ford the Alu truck, 10 speed tranny, Raptor, ST, GT etc. company; doesn't seem to fit the "accountants" making decisions paradigm very well.... It may not look like it post successful hoc, but betting the future of one of automobiledom's most reliable pillars (the F150) on hitherto unproven material and attendant production and service processes, has little to do with accountants; and everything to do with (somehwat at least) blind trust in a bunch of "crazy" ex aerospace guys with a superiority complex.

  • Analoggrotto Does anyone seriously listen to this?
  • Thomas Same here....but keep in mind that EVs are already much more efficient than ICE vehicles. They need to catch up in all the other areas you mentioned.
  • Analoggrotto It's great to see TTAC kicking up the best for their #1 corporate sponsor. Keep up the good work guys.
  • John66ny Title about self driving cars, linked podcast about headlight restoration. Some relationship?
  • Jeff JMII--If I did not get my Maverick my next choice was a Santa Cruz. They are different but then they are both compact pickups the only real compact pickups on the market. I am glad to hear that the Santa Cruz will have knobs and buttons on it for 2025 it would be good if they offered a hybrid as well. When I looked at both trucks it was less about brand loyalty and more about price, size, and features. I have owned 2 gm made trucks in the past and liked both but gm does not make a true compact truck and neither does Ram, Toyota, or Nissan. The Maverick was the only Ford product that I wanted. If I wanted a larger truck I would have kept either my 99 S-10 extended cab with a 2.2 I-4 5 speed or my 08 Isuzu I-370 4 x 4 with the 3.7 I-5, tow package, heated leather seats, and other niceties and it road like a luxury vehicle. I believe the demand is there for other manufacturers to make compact pickups. The proposed hybrid Toyota Stout would be a great truck. Subaru has experience making small trucks and they could make a very competitive compact truck and Subaru has a great all wheel drive system. Chevy has a great compact pickup offered in South America called the Montana which gm could make in North America and offered in the US and Canada. Ram has a great little compact truck offered in South America as well. Compact trucks are a great vehicle for those who want an open bed for hauling but what a smaller more affordable efficient practical vehicle.
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