Gussied Up 2020 Kia Telluride Debuts for New York Fashion Week

Two years after the concept’s debut in Detroit, the “production” 2020 Kia Telluride appeared during New York City’s Fashion Week festivities this past weekend.

Fashion is not a subject this author is particularly familiar with. While I know that a button-up and suit jacket serves me better than an oversized Space Jam t-shirt, the reasons why remain a complete mystery. I just know that people are less likely to ask me to leave their establishment when I’m wearing a tie.

Be that as it may, I am savvy enough to know that Fashion Week is a strange locale in which to introduce a new vehicle. However, fashion designer Brandon Maxwell convinced Kia to donate to his childhood school district in Marfa, Texas, in exchange for the opportunity to showcase the automaker’s giant, unibody SUV. Created by Kia’s American design studio in Irvine, California, the customized Telluride that appeared on the runway drew influence from Texas (where everything is bigger). Fittingly, that was also Maxwell’s inspiration for the Spring/Summer 2019 collection — which I’m told is “fabulous.”

While Kia sponsored the event and planted its new crossover vehicle center stage, the focus remained on fashion. Fortunately, Brandon Maxwell’s designs didn’t stray into ludicrous costumes. These were flattering, yet normal-looking clothes that could be worn by actual people attending an upscale picnic — not some fashion experiment. The distinct absence of lace masks and bird feathers was a monumental relief for me, as I had spent the entire weekend doing my utmost to avoid such distractions.

Meanwhile, the Telluride, which served as a backdrop for the event, was tarted up to resemble a saddle or some other horse-related accessory. That decision had everything to do with Maxwell’s nostalgia for his childhood in Texas and Kia’s assertion that the eight-passenger vehicle was equipped to handle rough-and-tumble play.

The SUV, which came equipped with a roof rack, winch, and snorkel, certainly looked the part. But beneath the pointless hiking gear and leather mirror caps, you could see the automaker’s earnest attempt to provide a luxurious and sizable automobile. Kia claims the Telluride is a few inches longer and wider than the Sorento, but stopped short of providing specific details. All it said with any certainty was that it would have a V6.

That’s why I’m going to stop myself from calling this an official debut. Kia provided us with a production model, but it’s not indicative of what will eventually populate dealer lots.

Imagine if someone asked you to tell them what you thought of their new cocktail dress. But, when they came out to show you, they were also wearing a pair of combat boots, fringed leather gloves, and a cowboy hat. That was the Telluride debut in a nutshell.

Looking past the camping accessories and Texas theme, you can see that the Telluride is a relatively handsome automobile. However, gone are the concept’s headlamps, grille, rounded lines, and suicide doors. It’s definitely not as easy on the eyes as the original draft, but it probably was never going to be, either. The Telluride still draws heavily from the concept; Kia just squared off the rounded edges and rounded the edges that were square.

The tailgate is a perfect example. On the concept, the rear hatch was nearly vertical, but Kia has tilted the top half forward slightly to meet the roof. It’s a small change, but the SUV dropped into the middle of Fashion Week came loaded with little changes like that. In fact, I wouldn’t be surprised if the manufacturer made a few more minor alterations before the vehicle actually entered production. It just looks slightly unfinished, like Kia ran out of time to properly translate the concept into something dealers could sell and the factory could build. Either way, it’ll be an important vehicle for Kia and one of the largest crossovers in its class.

Assembly is slated to begin in Georgia later this year, with the real 2020 Kia Telluride arriving in showrooms near the start of 2019.

[Images: Kia]

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