Sick Burn: GM Offers Actress Chevrolet Bolt in Wake of Tesla Fire

Steph Willems
by Steph Willems
sick burn gm offers actress chevrolet bolt in wake of tesla fire

Never let a crisis go to waste, goes the saying. In this case, it’s an actress and her husband facing a car shortage and a rival automaker sensing an opportunity for a juicy dig.

Mary McCormack, who appeared on the endlessly referenced political drama The West Wing, tweeted a video of a Model S in flames Friday, claiming the blaze broke out “out of the blue” as her husband’s Tesla cruised through traffic in West Hollywood. She directed her tweet at Tesla.

General Motors has since capitalized on the unsolved blaze, offering McCormack and her husband, identified as director Michael Norris, a new Chevy Bolt.

@Tesla This is what happened to my husband and his car today. No accident,out of the blue, in traffic on Santa Monica Blvd. Thank you to the kind couple who flagged him down and told him to pull over. And thank god my three little girls weren’t in the car with him

— Mary McCormack (@marycmccormack) June 16, 2018

Both Tesla and an investigator from the National Transportation Safety Board are investigating the cause of the fire, which was not the result of any collision or known mishap. The NTSB told USA Today that this is not a formal investigation.

As reported by Jalopnik, GM saw an opportunity to make hay. In a subsequent tweet, Ray Wert, GM’s “head storyteller” and former Jalopnik Editor-in-Chief, said the automaker was offering a Bolt loaner to McCormack “so she has a more dependable electric vehicle to drive.”

In the interim, we’ve offered to loan @marycmccormack a @chevrolet Bolt EV so she has a more dependable electric vehicle to drive.

— Ray Wert (@raywert) June 17, 2018

This is the kind of PR automakers dream of. However, GM maintains the offer a one-time occurrence, as Wert is apparently friends with McCormack’s sister.

Chevrolet’s Bolt remains a strong seller, thanks to its comparatively low price and 238-mile driving range. We won’t know exact details about its volume over the past three months until GM issues its quarterly sales report at the beginning of July, but estimates the first five months of 2018 saw 6,545 Bolts leave lots in the United States. That places the little EV just behind the Tesla Model X in terms of year-to-date sales.

[Image: Mary McCormack/ Twitter]

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5 of 63 comments
  • Chris Doering I have a decent 78 xe lots of potential
  • Kat Laneaux Wonder if they will be able to be hacked into (the license plates) and then you get pulled over for invalid license plates or better yet, someone steal your car and transpose numbers to show that they are the owners. Just a food for thought.
  • Tassos Government cheese for millionaires, while idiot Joe biden adds trillions to the debt.What a country (IT ONCE WAS!)
  • Tassos screw the fat cat incompetents. Let them rot. No deal.
  • MaintenanceCosts I think if there's one thing we can be sure of given Toyota's recent decisions it's that the strongest version of the next Camry will be a hybrid. Sadly, the buttery V6 is toast.A Camry with the Highlander/Sienna PSD powertrain would be basically competitive in the sedan market, with the slow death of V6 and big-turbo options. But for whatever reason it seems like that powertrain is capacity challenged. Not sure why, as there's nothing exotic in it.A Camry with the Hybrid Max powertrain would be bonkers, easily the fastest thing in segment. It would likewise be easy to build; again, there's nothing exotic in the Hybrid Max powertrain. (And Hybrid Max products don't seem to be all that constrained, so far.)