By on January 13, 2018

g-wagen in amber

In celebration of the redesigned G-Class, Mercedes-Benz has decided to cast the original G-Wagen in fake amber. The massive instillation is suppose to convey the timelessness of the SUV’s design — which is good, because we don’t think Daimler is going to bother changing the look of the new one all that much.

“The amber cube puts the uniqueness of the G-Class in a nutshell” explained Dr Gunnar Güthenke, head of Mercedes-Benz’s off-road vehicle unit. “Our cult off-road vehicle has been continuously evolving for nearly 40 years – without losing its character or its core values. Its DNA is stronger than time and than any fashion trend. The cube expresses this to stunning effect and thus embodies the objective for advancing the G-Class.”

We’d like to take this moment to remind everyone that the G-Class’s origins can be traced back to the Shah of Iran needing a military vehicle to oppose the Islamic Revolution taking place in the 1970s. However, Mercedes glossed over that fact in its press release, presumably because the current SUV is less about military actions and more about shopping trips on Rodeo Drive.

Still, it remains an iconic vehicle for the brand, easily identified by enthusiasts and automotive laypersons alike. Trapping the first G-Class to hit the consumer market in amber like a prehistoric insect makes for a clever display, and it’s so massive we doubt anyone at the North American International Auto Show will miss it. The company even makes a sly Jurassic Park reference by discussing the “DNA of the G-Class” in its “Stronger Than Time” web series, which began last November.

If you want to see it, the Mercedes’s huge golden cube will be located at the main entrance to Detroit’s Cobo Center for the duration of NAIAS.

[Image: Mercedes-Benz]

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14 Comments on “Mercedes-Benz Cast a 1979 280GE in Synthetic Amber for NAIAS...”

  • avatar

    It’s actually Jell-O, and a couple of Kardashians jump in for a Jerry Springer-esque romp. Should be a fun day for the journos.

  • avatar

    What this tells me is that at some point the G-Wagen became hopelessly stuck, eventually becoming encased in amber. Archaeologists never happen upon Jeeps in this condition.

  • avatar

    They should get Mr. DNA to explain all this.

    The good news is that a 40-year old G-wagen stuck in amber will NOT become a Velociraptor.

  • avatar

    Installation. They did a good job. I don’t see any air bubbles.

  • avatar

    This thing is on the right side of the fine line between obtaining timelessness, and being stuck / refusing to move.

  • avatar

    I’m assuming their unstuck products are in the fifth instalment this June 22bd..

  • avatar

    I wonder what happened to the occupants? Maybe Mercedes-Benz sent their remains to Wright-Patterson AFB.

  • avatar

    “Trapped in amber” usually means something that didn’t develop.

    “Fake amber” = acrylic with a little bit of tint.

    Also, contra Dr Güthenke, that’s a rectangular prism, not a cube.

    BTW, I was at Cobo today and didn’t notice it, so either they hadn’t yet installed it or I somehow missed it.

    The 3D pics that I shoot of it should be interesting.

  • avatar

    Sigh … by far the biggest reason the G Wagen is “iconic” to some, is that it remained pure unobtanium in the USA for so long, and eventually became old and unchanged enough to be imported legally. But Kudos to Benz for mining thatr rich vein of fools with money who are happy to be separated from it.

    When it first came out a German family friend waited for it to hit the market before replacing his Land Rover. A senior engineer in charge of building Autobahns by day and part time forestry manager with a daily requirement for serious off road ability to get to and from home each day. How did it fare? The replacement for his trusty Land Rover turned out to be a Range Rover – better value, better ability, better vehicle all round.

    So, when the nice people at Mercedes Benz get all misty eyed about the history and origins of their G Wagen, you know their talking to the fools with money in search of unobtanium.

  • avatar

    I’d much rather have an X164 GL-Class (2007-2012). That was a nice, sharp-looking vehicle (minus the massive, disproportionate grille on the GL550 versus the standard one on the GL320/350/450. Almost bought one from my father in law until I was put off with the potential of a $3k suspension repair, the main Achilles heel with some of the X164s, which is otherwise pretty solid.

    To me, the G-Wagen doesn’t seem like it could be a part of Mercedes’ luxury division, much like the Sprinter/Metris, A and B-Classes. It’s the German version of a Jeep Wrangler, albeit with much more power and some creature comforts. An S-Class is more elegant, and the GL-Class is suave and brawny when it needs to be.

  • avatar

    Is this really for NAIAS, or is this for Jabba the Hutt’s garage? Would look great next to the carbonite encased chauffeur.

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