TTAC News Round-up: New Salvo Hits Volkswagen, Korean Competition Looms, and Benz Big on Batteries

Steph Willems
by Steph Willems
ttac news round up new salvo hits volkswagen korean competition looms and benz big

After seemingly using up its legal arsenal against Volkswagen, the U.S. is pulling its backup out of an ankle holster and taking another shot.

That, Kia and Hyundai might get a Korean competitor, Mercedes-Benz is feeling charged up, Audi is still a fuel cell fan, and Volvo wants to standardize EV recharging … after the break!

The hits keep coming for Volkswagen

After flexing its financial fraud law muscles during the 2008 recession, the U.S. is putting that experience to use once again against Volkswagen.

The U.S. Department of Justice has issued a subpoena under the Financial Institutions Reform, Recovery and Enforcement Act (Firrea) to target the automaker for emissions cheating, and might soon look at tax law violations, says the Wall Street Journal ( via Market Watch):

That is a novel use of the civil financial fraud law that the Obama administration deployed to extract record-setting multibillion-dollar settlements from big banks in the wake of the 2008 financial crisis. It suggests the car maker faces another potential source of penalties after admitting it used illegal software that allowed diesel-powered vehicles to pollute more on the road than during government emissions tests.

Prosecutors also have used Firrea to probe alleged misdeeds in the auto loan industry, but the Volkswagen subpoena marks the first known instance of the government using a banking law to pursue potential wrongdoing that is not directly linked to financial misconduct.

As the U.S., France and Germany expanded their actions against the embattled automaker, Volkswagen AG shares slipped over four percent yesterday.

Korean competition headed to U.S. shores?

Not since the short-lived Daewoo incursion in the late 1990s has Hyundai/Kia faced a competitor from its homeland in the U.S. market.

South Korean automaker Ssangyong Motor Company intends to make a foray into the U.S. market under a new name, possibly as early as 2019, reports Reuters ( via NBC News):

It is the first time CEO Choi Johng-sik has put a timeframe on Ssangyong Motor’s long-planned entry into the United States, as South Korea’s number four car maker tries to expand overseas to help offset a slump in its key export market Russia.

But Choi’s comments appear to contradict those of Mahindra Executive Director Pawan Goenka, who told Reuters a U.S. entry was “somewhat on the back burner”, with the priority instead being plans to build Ssangyong vehicles in China.

Choi and executives from Indian owner Mahindra & Mahindra all agree that breaking into the U.S. market will be a “tough nut to crack,” with Choi telling reporters such a venture “will make or break our company.”

The company is preparing to launch a midsize SUV that could serve as the centrepiece of its U.S. offerings.

Mercedes-Benz pours on the electrons

The need for batteries is going to be big, according to Mercedes-Benz’s parent company Daimler, so it’s building a new German factory to fuel its future vehicles, Motor Authority reports:

“To get closer to fully electric driving, we keep investing big in the key component of emission-free vehicles—powerful batteries,” Daimler CEO Dieter Zetsche said. “We are now devoting another 500 million euros to build a second battery factory in Germany.”

As mentioned, most of the batteries will end up in new hybrid and electric cars from Mercedes. A majority of the automaker’s sedans and SUVs will offer a plug-in hybrid option by the end of the decade, and the automaker is also working on a new platform for electric cars. The platform, dubbed EVA (an acronym for Electric Vehicle Architecture), will reportedly be the basis of up to four electric cars spanning both sedans and SUVs, with the first model due in 2018.

Daimler once owned a stake in Tesla Motors, and, like that company, currently produces energy storage units for use in homes and businesses.

Audi’s not giving up on a hydrogen-powered future

The buoyant element that once lifted mighty Zeppelins into German skies isn’t being abandoned by the country’s largest automaker.

Volkswagen Group has tapped its Audi division to lead development of hydrogen fuel cell technology in its quest to become an industry leader, reports Automotive News Europe:

Speaking to reporters at the brand’s headquarters here, Audi’s new development chief Stefan Knirsch defended the need to invest in fuel cell technology even as electric cars begin to gain traction in the market.

“I know there’s a big discussion ‘why fuel cells?’ if everything in the future will be [battery] electric: at some point there will be a charging infrastructure and the electric ranges will increase, so who needs fuel cell cars? But we don’t see it so black and white at the moment,” he said at a press event.

Audi unveiled its fuel cell-powered H-tron Quattro concept at the North American International Auto Show in Detroit in January, declaring its range as being 310 miles.

Knirsch has stated that fuel cell vehicles have an advantage over EVs in their quick refueling time and cheaper production costs. A production fuel cell Audi would likely be similar to the EV utility vehicle the automaker has planned for 2018.

Now that we’re all on the same plug …

Volvo is pretty pleased at its plug-in hybrid cars, and now wants to start bossing the world around.

The Swedish automaker is pushing for a global standard for electric car charging infrastructure, according to an official news release:

To support this drive towards a global standard for electric car charging, Volvo Cars has decided to throw its weight behind the Charging Interface Initiative, a consortium of stakeholders that was founded to establish their Combined Charging System (CCS) as the standard for charging battery-powered vehicles.

The CCS offers regular single-phase charging as well as three-phase rapid charging, with the possibility of an even faster charge in the future.

Volvo expects to release its first full EV in 2019 and argues that standardization is needed to eliminate the range anxiety that afflicts many EV drivers. The shadowy cabal behind CCS is currently crafting requirements for the evolution of global standards and certification for automakers.

[Image: Ssangyong, Peter PZ/ Flickr; Plug-in, © Alex L. Dykes/The Truth About Cars]

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4 of 30 comments
  • Hummer Hummer on Mar 09, 2016

    And the Chevrolet Express is trading the 6.6l duramax for an available 2.8L duramax.

    • Bumpy ii Bumpy ii on Mar 09, 2016

      Internet commenters will cry and moan, and people who actually buy new vans will celebrate. The old 6.6 versions will also command a future premium with the 10 people who actually want a 1-ton diesel van.

  • Wmba Wmba on Mar 09, 2016

    Comment that Ssangyong isn't financially stable forgets that Mahindra of India bought 70% control in 2010. Mahindra is bigger than Tata (LR Jag and awful little Nanos) in India. On the other hand, two weeks ago, Mahindra said they were going to enter the US market with this Ssangyong. Last week, they said, no, actually, we're not. This week, they're back again, so the Ditherer in Charge at Mahindra, who tried on and off for about six years to decide whether the compact Mahindra pickup would come to the USA, and finally gave up and had a beer, has not been replaced by someone who can make up his mind. Expect no Ssangyongs to ever arrive stateside, judging by past goings on.

    • Scoutdude Scoutdude on Mar 10, 2016

      Mahindra was never interested in selling their pickup in the US and never claimed that they were. It was a used car dealer that wanted to import them but couldn't come up with the capital to certify them or reassemble them in the US.

  • TheEndlessEnigma That's right GM, just keep adding to that list of reasons why I will never buy your products. This, I think, becomes reason number 69, right after OnStar-Cannot-Be-Disabled-And-It-Comes-Standard-Whether-Or-Not-You-Want-It and Screw-You-American-Car-Buyer-We-Only-Make-Trucks-And-SUVs.
  • 3SpeedAutomatic Does this not sound and feel like the dawn of ICE automobiles in the early 20th century, but at double or triple speed speed!!There were a bunch of independent car markers by the late 1910’s. By the mid 20’s, we were dropping down to 10 or 15 producers as Henry was slashing the price of the Model T. The Great Depression hit, and we are down to the big three and several independents. For EVs, Tesla bolted out of the gate, the small three are in a mad dash to keep up. Europe was caught flat footed due to the VW scandal. Lucid, Lordstown, & Rivian are scrambling to up production to generate cash. Now the EV leader has taken a page from the Model T and is slashing prices putting the rest of the EV market in a tail spin. Deja vu……
  • Michael Eck With those mods, I wonder if it's tuned...
  • Mike-NB2 I'm not a Jeep guy, but I really, really like the 1978 Jeep Cherokee 4xe concept.
  • William I'm a big fan of 70s Lincolns. I really liked the 1980s Mark Vl. I thought it was very classy, and I never thought of it as a restyled Town Car. I did own a 1990 LSC, it was black over black leather interior. I loved the LSC as soon as they were introduced. I loved the sound of the duel exhaust, I thought it fit the car perfectly. I never had any problems with it. The 5.0 is a great engine, and never had any issues with the air suspension system. It had the the analog dash and I made good use of the message center. I highly recommend this Mark. The black paint and interior fit the car and me perfectly.